Google replaces its Webmaster Guidelines with Google Search Essentials
Google has done a full refresh of its old Webmaster Guidelines, simplifying them and removing the term "webmaster."
Topic: Google Webmaster Guidelines
Google webspam report: Cracking down on renegade linking practices, auto-generated content
“More than 25 billion pages we discover each day are spammy,” the company revealed.
Google Has Penalized A Link Network In Japan
After being quiet for over a year on link network penalties, Google says it has penalized a large, Japanese-based link network.
SearchCap: Google Guidelines, Yahoo Redesign & Local SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Updates The General Guidelines Section Of Their Webmaster GuidelinesJan 28, 2016 by Barry Schwartz Google has made significant changes to the content on their Webmaster Guidelines documentation. Yahoo Redesigns Home […]
Google Says Repeated Violations Of Their Webmaster Guidelines Will Lead To Further Action
Do you spam Google over and over again? Google may decide to serve you harsher penalties and manual actions in the future.
Irony Alert: Could Alphabet’s Hidden Link To Hooli Get It Banned In Google?
If you know where to look or click, there's a hidden link from Alphabet to Hooli, the fictional tech company in HBO's Silicon Valley comedy. But hidden links are a no-no with Google's search guidelines.
Google’s Cutts: Auto-Generated Content & Search Results In Our Index Violate Our Guidelines
In a recent video from Matt Cutts, Google’s head of search spam, Matt discussed a pretty obvious spam tactic that Google will take action on. The question was Does Google take action on automatically generated pages that provide no added value? The answer is, yes. Of course, Google is not perfect and if you see […]
Video: Google’s Matt Cutts On Advertorials & Webmaster Guidelines
Google’s head of search spam, Matt Cutts, posted a new video today on YouTube clarifying Google’s stance on Advertorials and “native advertising.” Advertorials are editorial-like content that is published because an advertiser has paid the publication to publish the story or the content. Recently, we covered a story on how a major U.K. floral company […]
Will 2013 Bring A Paid Link Resurgence?
With Google rolling out frequent changes, the last couple of years have been alternately amazingly fun and freakishly terrifying for anyone who builds links or has links built. It should be clear by now that your site can be harmed by poor quality links, whether you bought them or got them for free, or heck, […]
Help Google Find ‘Empty Review Sites’
Following up on his call last week for help identifying spam issues Google should address in 2009, Matt Cutts today is asking for specific help identifying what he calls “empty review sites” or “no results pages.” That problem was mentioned most often in the public feedback from last week’s post. An empty review site, or […]
Google Removes Directory Links From Webmaster Guidelines
Brian Ussery reported that Google has dropped two important bullet points from the Google Webmaster Guidelines. Those bullet points include: Have other relevant sites link to yours. Submit your site to relevant directories such as the Open Directory Project and Yahoo!, as well as to other industry-specific expert sites.