Google Ads lays off hundreds of staff amid support crisis
Despite complaints that support is at an all-time low, Google is planning to lay off employees from its advertising sales team.
Despite complaints that support is at an all-time low, Google is planning to lay off employees from its advertising sales team.
Shift from a siloed SEO plan to an integrated branding and content strategy that clearly communicates your value to users and search engines.
It seems more like a game of Whac-A-Mole, where the results get better, than worse, and then better as Google releases updates.
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We ask Search Engine Land's SearchBot to create a Facebook post to drive conversions for a vehicle recovery company.
Users are reporting widespread issues across the platform, such as lagging, higher CPU usage, and delayed load times.
The partnership aims to provide customers with more reliable programmatic solutions and enhance ad transparency.
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Use this guide to set up growth marketing tests focused on acquisition, activation, retention, referral and recurring revenue.
Copilot Pro gives you the latest features and best models that Microsoft AI has to offer.
Meta has allegedly been "duping" corporate clients like Walmart by allowing ads to run alongside "clearly illegal" content.
The new editing feature is currently only available on iOS devices but is expected to be rolled out to Android shortly.
We reached out to Google to address your concerns regarding Google reps — here's how they're planning to fix the problem.
Learn how to access and understand your Google Business Profile's performance. See metrics for views, calls, directions, bookings, and more.
Here are ways to remove webpages and online posts harmful to your brand – from privacy claims and copyright notices to legal measures.
Incorporate a data strategy that will give you a complete view of your customers.
New research also found that ad duration is unlikely to impact performance, but ad placement will.
GPT-4 isn't the be-all for SEO automation. Compare its performance to Google Cloud's APIs for text analysis, content transformation and more.
Google said these changes are to "focus on quality and reliability" but Google has also fired hundreds of employees with these changes.
Uncover powerful SEO insights from what Google says about your site and competitors and use them to boost E-E-A-T signals on and off-page.
Retail Media Creative Studio generates banner ads in seconds using a product's URL, then uses AI algorithms for in-flight optimization.
The functionality of some hashtag links has been disabled, potentially affecting the precision of trend popularity measurements.
Looking to elevate your Google Ads lead gen efforts? Here are nine levers that can boost your PPC campaigns toward significant growth.
Refine your SEO strategy for 2024 success. Review key areas to boost your online visibility, from business priorities to technical elements.
Please spare a few minutes to help us all understand what the past year meant for you and your search marketing career.
Microsoft advises advertisers to take proactive steps now for a seamless transition to Lodging Campaigns in February.
In this webinar, learn how to build a stellar online reputation and presence while driving more revenue.
Google is implementing a new policy to enhance its capability to provide high-quality, relevant information during "Sensitive Events."
Advertisers use these ads to reach high-intent Google users and deliver products within an hour for an improved user experience.
Customized experience can lead to heightened satisfaction and loyalty.
Businesses wanting to maintain their online presence will need to rebuild their sites using an alternative platform.
Weave AI into your 2024 SEO strategy with this selection of tools for keyword research, competitor analysis, content creation and more.
Developers using v13 must migrate to a newer version to ensure their ad campaign functionality remains unaffected.
Healthy agency-client relationships contribute to better-performing PPC campaigns. Follow these tips to nurture effective partnerships.
Google confirmed the issue some mobile users seeing a blank home page and is working on a fix.
You can no longer set your desired crawl rate within Google Search Console.
Combine the power of Google Analytics 4 and Google Search Console data for a deeper analysis of your site's organic search performance.
Google is phasing out third-party cookies completely this fall, but some sites will be able to temporarily re-enable them until the year-end.
Shoppers in-store will receive ads featuring new products and personalized recommendations.