Pause Individual Ads or Keywords In AdWords But Are There Bugs?

By Barry Schwartz

Published: February 16, 2007 at 9:45 am

Google announced that you can now pause individual ads or keywords in your AdWords accounts. Brad Geddes has screen captures showing how to do this visually.

But Jeremy Mayes reports that some paused campaigns were not completely paused and advertisers were getting billed for clicks and impressions. Maybe the launch of the new AdWords feature caused a small bug with some paused campaigns?

For more information on pausing your campaign read How do I pause a keyword, ad or site within my Ad Group?

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About the author

Barry Schwartz

Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.