SearchCap: Google & Bing Honor Veterans, DuckDuckGo Added To Firefox & Google Shopping Traffic Insights
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Honors Veterans On Both Sides Of The Ocean With The Tower Of London Image On Homepage To honor all veterans, Bing is featuring The Tower of London on its homepage […]
Amy Gesenhues on November 11, 2014 at 5:19 pm | Reading time: 6 minutes
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Bing Honors Veterans On Both Sides Of The Ocean With The Tower Of London Image On Homepage
To honor all veterans, Bing is featuring The Tower of London on its homepage today. Bing acknowledged not only is today Veteran’s Day, but also marks Remembrance Day in the UK. Dating back to the eleventh century, The Tower of London is a historic English castle that is currently home to The Tower of London […] - MapQuest Brings Roadside Assistance Service To Mobile App
MapQuest has integrated “Uber for roadside assistance” service Urgent.ly into its updated app. What this means is that consumers are able to summon a tow truck or other service provider directly through the app. Roadside assistance through MaqQuest is available 24 hours a day. Service fees are pre-negotiated and shown to consumers up front. There’s […] - AdWords Now Shows Up To 3 Business Locations In Google Mobile Search Ads
Google has made an update to AdWords location extensions that allows multiple locations to display in mobile search ads. When several business locations are nearby, users may see up to three locations in an ad. The extensions can display the street address and distance from the user’s current location. Users can click to call or […] - Bing Ads Adds Competitive “Auction Insights” To Web UI
Bing Ads advertisers will now find competitive auction data in the web interface. First launched earlier this year in Bing Ads Intelligence, Auction Insights is available from the Campaigns page on the web. Auction insights are available at the campaign, ad group and keyword level. There are minimum data thresholds for insights to be available. […] - DuckDuckGo Added To Firefox As Part Of Enhanced Privacy Options
Firefox is celebrating its 10th anniversary. A new version of the browser includes two new privacy features. The first is the availability of DuckDuckGo as a new pre-installed search engine choice. The second is a “forget” feature that allows users to delete recent history. Forget enables users to easily erase the “last 5 minutes, or […] - Traffic Insights From Google Shopping Search Partners
Google recently started distributing Google Shopping campaigns to selected partners. Columnist Rebekah Schelfhout explores what impact, if any, this has had on advertisers. - Veteran’s Day Google Logo Honors The Men & Women Who Serve In Our Armed Forces
Today’s Google logo is in honor of Veteran’s Day, paying homage to the men and women who have served in the U.S. armed forces. Along with an illustration depicting men and women in uniform and a red, white and blue Google logo, Google has included a link on its homepage to a career recruitment site […] - Search Arbitrage Accounts For Largest Percentage Of Ads Competing On Brand Trademarks
Brands are often struggling with other advertisers encroaching on their trademark terms in search ads. Sometimes brand trademarks are used by “friendly” advertisers such as resellers, but a study released today from BrandVerity shows that search arbitrage accounts for the majority of branded search competition. The study analyzed how core brand terms of more than […] - The Real Reason No One Wants To Link To You
Wondering why no one is linking to you? Julie Joyce gives you the lowdown on why your site isn’t as linkworthy as it could be. - Pinterest Evolving Into A Personalized Search Substitute
This evening, at its San Francisco headquarters, Pinterest hosted a talk and Q&A session with the company’s head of engineering, Michael Lopp. No one from Search Engine Land was able to attend on short notice; however the company shared a number of updated stats. Much more than a “scrap-booking” site (its origins) or even a […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Yahoo Buys Video Platform BrightRoll For $640 Million In Cash
- #VeteransDay: Brands Honor Soldiers Past & Present
- Starwood Touts New Keyless Mobile Check-In App With Goofy Videos
- Study: Send Push Messages Afternoons, Tuesday Through Friday
- Google AdSense Strikes Again With Vague, Arbitrary Warning Over An Ancient Article
- More Online Browsers Becoming Buyers As Holidays Approach
- YouTube’s Top 10 October Ads: Hobbit-Themed Air New Zealand Ad Ranks No. 1 With 11.6 Million Views
- A Magic Leap Into An Entirely Different Direction For Google Glass?
- How To Ensure Your Marketing Tech Investments Address Business Needs
- Pinterest: We Have Doubled The Number Of Male Active Users In The Last Year
- The Bill Cosby #CosbyMeme Creates An Immediate Backlash
- British Airways Follows ‘Visit Mum’ Viral Success With #WelcomeOfHome Social Contest
Search News From Around The Web:
Industry
- Baidu’s CFO on the future of search, fortune.com
- Kenshoo Intent-Driven Audiences Wins Award for Innovation, www.realwire.com
Link Building
- Link Profile Fight Tool – small update, Majestic Blog
Local & Maps
- Explore U.S. landmarks in honor of Veterans Day, google-latlong.blogspot.com
- Mobile Marketing and Local SEO for Your Local Business, www.adviceinteractivegroup.com
Search Marketing
- SEM Ad Copy Testing Insights for Your CMO, www.boostmedia.com
Searching
- Google’s In The News Box Goes International As “News Topics”, Search Engine Roundtable
- Is Google UK giving too much preference to US sites?, eConsultancy
SEM / Paid Search
- New Google Shopping Test May Be Increasing Brand CPCs, RKG Blog
- 5 Reasons To NEVER Use AdWords Automatic Bidding, www.wordstream.com
- Cut Throat PPC: A Guide To Competitive Analysis, www.ppchero.com
- Google Analytics Blog Insights to Grow Your Business, www.seerinteractive.com
- Marissa Mayer’s One Secret to Boost Search RPM, SEO Book
- PPC Search vs Display Networks, ppc.org
- Crafting Analytics Reports for Sales Teams, www.webanalyticsworld.net
- Win the Mobile Bid Battle with 3 Easy Excel Reports, PPC Hero
- Capture Shoppers Searching for a Happier New Year, advertise.bingads.microsoft.com
SEO
- Am I Google’s Crazy Ex-Boyfriend?, ChicagoNow
- Google Provides SEO Consulting Services to Google Investments, SEO Book
- Google Update Reverting, Starting? What Is Going On?, Search Engine Roundtable
- How to Create a Disavow File with Ahrefs to Conquer Google Penguin 3.0, blog.ahrefs.com
- How to Increase Your SEO Search Query Data by +100%, www.searchenginejournal.com
- International SEO: A beginner’s skills guide, eConsultancy
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