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SearchCap: The Day In Search, October 22, 2007

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Worst Way to Ask for a Link Let’s take a quick trip back to Link Building 101. Have a look at the below email that hit my inbox over the […]

Barry Schwartz on October 22, 2007 at 3:06 pm | Reading time: 9 minutes

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Below is what happened in search today, as reported on
Search Engine Land and from other
places across the web.

From Search Engine Land:

The Worst Way to Ask for a Link
Let’s take a quick trip back to Link Building 101. Have a look at the below email that hit my inbox over the weekend. It may look friendly, unassuming, even polite. I bet you have one just like it. I receive several of these every day, and while they…
Getting on Top of Techmeme
Robert Scoble has posted about two interesting videos he did about reverse engineering Techmeme. The two videos are Part I and Part II, with the first being about 6 minutes long and the second being about 25 minutes long. Robert explains how he feels Techmeme works and how you can…
Google Grouplets: Shared Groups of 20% Time
The Google Way: Give Engineers Room from the New York Times gives us some more insight into how engineers work at Google. We all know about Google’s “20% time,” where Googlers are given 20% of their time to work on ideas that interest them. But there is also the concept…
SMX Santiago & Buenos Aires This Week
Just a brief reminder that Search Marketing Expo – SMX Buenos Aires and SMX Santiago are taking place this week. These are Spanish-language events and are among the first in Argentina and Chile to dive deep into the topic of search marketing. These events are being programmed by Tomy Lorsch…
Microsoft Says Search Ads Will Shift Elsewhere
Microsoft Ad Chief Says Market to Shift From Search from Bloomberg reports Microsoft’s Senior Vice President, Brian McAndrews, as saying that the search ad business will shift towards display ads in the next several years. He said: Search has been a significant driver of growth. In the next several years,…
Yahoo’s Flickr to Add Online Photo Editing from Picnik
Flickr To Add Online Photo Editing Tools Via Picnik from TechCrunch reports that Flickr, Yahoo’s popular photo sharing solution, has reached a deal with Picnik to allow users to easily edit their photos online. The new photo editing features are expected to be launched in the “next few months,” reports…
The Politics of Book Search: Some Research Libraries Decline to Offer Books to Microsoft, Google
An article in the New York Times today explores the “book search” initiatives at Google and Microsoft and the resistance of some research libraries to participating. The reason cited is that both search providers are asking for exclusivity: “Libraries that agree to work with Google must agree to a set…
Another ‘Google is Big Brother’ Story
Here comes another story from The Guardian: “Google as friend or Big Brother.” It really doesn’t lead anywhere except to raise all the familiar questions and speculation: “Google acts as its own policeman, prosecutor, judge, jury, and executioner, and you have no right of appeal. The best you can do…
How Sputnik Changed Local Search
Fifty years ago the Soviets launched Sputnik, and local search was forever changed. In 1957, telephones had dials. Televisions had dials. The Edsel was introduced. And gasoline was 31 cents per gallon. Searching for information meant going to the library. Dressed in suits or skirts, people literally had to…
Google’s Alumni Reveal Reasons for Departure
At the Web 2.0 conference John Battelle interviewed several prominent former Google employees about their reasons for the leaving the company, the culture there, and its challenges as the company continues to grow. InformationWeek captures some of that discussion….
Facebook Opens Application Pages to Indexing By Search Engines
Last month Facebook made user profiles available to everyone — including anyone not logged in to Facebook and search engines. Today it announced it was opening up the application directory and application “about” pages. In terms of privacy, this means that if you comment on an application anyone can see…
Flickr Wants To Show You The World Through Pictures
At Web 2.0 Summit this week, Flickr previewed a feature that will provide a new way to browse photos based on geographic location. They are making over their map explorer and introducing new Places Pages that will make it easier to see what’s going on around the world through pictures….
Google News Launches Facebook Application
Google News has announced a Facebook application that allows users to specify custom topics to receive news about from within Facebook. When you add the application, you can choose from a predefined set up topics (that Google News calls “news sections”) or you can enter keywords. This seems to work…
Larry Page & Sergey Brin Video Interview
Each year, Google hosts a private conference for its “partners” called Zeitgeist. Very little from these events is ever made public, but this year, James Fallows’ closing interview with the Google co-founders made its way onto YouTube. Jim, best known as a columnist for the Atlantic Monthly magazine, asks a…
Yahoo’s Chief Marketing Officer To Leave Yahoo
Marketing Chief Leaving Yahoo from BoomTown reports that Cammie Dunaway, Yahoo’s Chief Marketing Officer, has decided to leave Yahoo in pursuit of new opportunities. Dunaway was appointed the Chief Marketing Officer on June 4, 2003. Her responsibilities over at Yahoo included global branding and marketing efforts, consumer insights, user experience…