How to write a press release that gets results
In this guide you'll learn exactly how to write a press release that gets noticed and pick up by bloggers and journalists.
In this guide you'll learn exactly how to write a press release that gets noticed and pick up by bloggers and journalists.
Discover traffic is shifting toward social posts and AI summaries. Learn which publisher, image, and author signals still drive visibility.
And why brands or agencies that are trying to hire right now may want to offer remote work. Spoiler: demand is huge.
Opportunities and challenges abound in the new WFH economy.
Nettie Stevens, American female geneticist, gets a Google Doodle on her 155th birthday.
Having done pretty well with predictions for basketball, tennis and soccer, Bing turns its prediction engine loose on the upcoming NFL season.
I got a surprise recently on my trip through Orange County’s John Wayne Airport. When I tapped into the free wifi there, I was offered a “premium connection speed upgrade” if I took Bing’s Bing It On challenge. It turns out Bing has been doing this in several airports since March. Bing told me: Bing began […]
Most news organizations provide video content on their sites, and aggregators like Google News also offer video clips for some stories. But there are also some excellent search tools that focus exclusively on broadcast television news, and they can often take you to “all the news that’s fit to watch” more quickly and efficiently than […]
Surely every organization managing an event site knows at this point that people want to know what time things start. And that those potential viewers are likely to turn to Google to find out. This year, Google just provides the answer right at the top of the page: February 3rd at 3:30 pacific. Just as […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: US Government Makes Most Content Removal Requests To Google So Far in 2011 The US government sent Google 5,950 content removal requests in the first half of 2011, more than triple […]
Today, Google News did a post about the death of Osama bin Laden. Disappointingly, it offered no statistics on what was most read, shared, topics most covered. The post did share a “sample” of 100 links to coverage about Osama bin Laden from representative sources. So, I decided to go where Google didn’t — to […]
Who expected the search wars to open a new front involving WiFi? Google, Bing & Yahoo have each just announced free WiFi promotions of various sorts. Google, which previously said it would provide free WiFi on all Virgin America flights through early next year, is now going to provide it at 47 US airports through […]
One of the most interesting aspects of social media is the fact that there really aren’t any rules, anyone can use the platform however they want. When it comes to Twitter, a lot of organizations that aren’t associated with cutting edge marketing tactics are using some creative, outside of the box thinking. In fact, some […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more.