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Topic: Keyword Stuffing
The WORST SEO advice I heard this year (and what you should do instead)
SEO is like ice cream; there are lots of flavors, but some (like Grey Poupon) should be avoided. It's the same with select SEO advice.
Google’s digital marketing course offers bad SEO advice
No, having 2% keyword density and a minimum 300-word count is not an “industry standard.”
Chapter 8: Toxins & search engine spam penalties
Anyone entering the realm of search engine optimization is likely to encounter some questionable (aka “black hat”) tactics, or Toxins, as we call them in our Periodic Table of SEO Factors. These are shortcuts, or tricks, that may have been sufficient to guarantee a high ranking back in the day when the engines’ methods were […]
Google backtracks on using (relevant) keywords in your Google My Business description
An update to the help page about adding keywords to improve visibility in local search results was disputed by local SEOs and quickly removed.
Millions of fake Google Maps listings hurt real business and consumers
Google says it is working on it, but is still positioned to profit as local businesses claw back visibility with paid ads.
SEOs on Google e-commerce category recommendation: ‘I’ll stop doing it when it stops working.’
Though Google's John Mueller suggests webmasters not put content in e-commerce category page footers, SEOs value performance more highly.
How Search Engines Rank Pages
Google ranks pages by using an algorithm to search its massive database of everything it can find on the internet, and find pages that seem relevant to each individual search. For popular searches, it will have cached the results (or some table of top results at least) so that it can serve them even faster. […]
SearchCap: GoogleBot Blocked, Bing SSL & AdWords Dynamic Search Ads
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google’s Overhaul Of Dynamic Search Ads Now Live Globally With Category Targeting Advertisers can now target ads by product categories suggested for their websites with DSA. Google Shows A Store’s Busy […]
Bing Released A URL Keyword Stuffing Spam Filtering That Impacted Three-Percent Of Queries
Igor Rondel, the Principal Development Manager of the Bing Index Quality, posted on the Bing Search Blog news that they released a spam filter a “few months” ago that impacted about 3% of all search queries. The spam filter was aimed at URL keyword stuffing. Igor Rondel it targeted spammers stuffing keywords in the URL […]
Bing Webmaster Guidelines Updated To Include Demotions For Keyword Stuffing
Bing has quietly updated their Webmaster Guidelines to include a stern warning to webmasters who think they can use keyword stuffing techniques to manipulate their rankings and get away with it. The warning says Bing may demote the site or delist the site that is using keyword stuffing. The new section was added sometime yesterday […]
SearchCap: The Day In Search, September 6, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing To Include Local Product Inventory In Search Results Yesterday Microsoft and Local Corporation announced a deal in which the latter’s Krillion local product database will be provided to Bing for […]
Google’s Matt Cutts: Duplicate Content Won’t Hurt You, Unless It Is Spammy
Duplicate content is a huge topic in the search engine optimization (SEO) space; heck, we even have a category devoted to the topic. But should we worry about it? Google’s head of search spam, Matt Cutts, said he wouldn’t stress about it — that is, unless it is spammy duplicate content. In a video posted […]
SearchCap: The Day In Search, February 19, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From The SEO Trenches: Google Bans Immortality, But College Students Party With Cialis
Google’s Matt Cutts explained in a blog post why Google has banned Alex Chiu’s web page selling an immortality device. It’s not that Google wants to help hide the secret of immortality, as Chiu claims. Rather, it’s because of massive and irrelevant keyword stuffing. Meanwhile, Erik Dafforn showed how the University of Kentucky’s high quality […]