Topic: Quattro Wireless

How “Facebook Search” Could Help Google Escape The Antitrust Noose

Last week in the Chicago Tribune former judge and scholar Robert Bork (who is also a Google advisor) penned an opinion column arguing that by the accepted standards of antitrust law Google has done nothing legally wrong. Bork says, “There is extraordinary competition in the search engine business. Look at the proliferation of what are […]

A Year Later: AdMob A Critical Mobile Asset For Google

There was really never a question that AdMob was going to be a huge asset and accelerator of Google’s mobile ad efforts. However the acquisition has more than cemented Google’s leadership position in mobile advertising. According to some estimates (IDC, December 2010) Google controls 60 percent of US mobile advertising (search + display).  Of the […]

Google Set For US Senate Committee Anti-Trust Investigation

Google’s perhaps inevitable encounter with a formal anti-trust inquiry in the US took a step closer yesterday. Wisconsin Senator Herb Kohl, a vocal Google critic and the head of the Senate Judiciary Subcommittee on Antitrust, Competition Policy and Consumer Rights, indicated that Google would be the subject of scrutiny by his committee in the 112th Congress. […]

Microsoft Joins FairSearch Group Opposing Google-ITA Acquisition

Microsoft has long and openly been involved in opposing some of Google’s high-profile deals and acquisitions. It helped scuttle the proposed Google-Yahoo search deal that paved the way for its own deal with Yahoo. It unsuccessfully opposed the DoubleClick and AdMob acquisitions. It also owns Ciao, one of the complainants that helped launch the recent […]

SEO

Privacy, Location Sharing & Opting-Out On Apple iDevices

On Monday when Apple released its iOS 4 software update it changed its terms and privacy policy. One of the provisions of the new privacy terms — though few typically read them — concerns location monitoring and sharing in the background. Here’s what it now says about location: To provide location-based services on Apple products, […]

Google Using Apple iAds To Lobby For AdMob Approval

Reports have been surfacing for the past week that the US Federal Trade Commission may be preparing to try and block the $750 million Google acquisition of AdMob. Yesterday at the Apple iPhone OS 4 event Steve Jobs discussed Google several times and acknowledged that Apple tried to buy AdMob but Google “snatched” it away. […]

US Regulators May Be Gearing Up For Google-AdMob Challenge

Beyond the iPhone one could convincingly argue that the best thing to happen to mobile advertising in the past year was Google’s announced acquisition of AdMob. It got everyone’s attention — especially the $750 million (stock) price tag. It also single-handedly boosted the profile of all of AdMob’s competitors. As an almost direct response Apple, […]

With Mobile Ad Networks Being Snapped Up By Google And Apple Will Yahoo Or Microsoft Be The Next To Buy?

In November, Google surprised many when it announced that it was buying mobile ad network AdMob for a massive $750 million in stock, bringing mobile advertising suddenly into the consciousness of people who’d simply not paid attention before: “Hey, maybe this thing IS for real.” Now Apple is reportedly buying another tier one mobile ad […]

Google Acquires AdMob, Mobile Display Ad Company

Google has acquired AdMob (www.admob.com), a popular mobile display ad company, for $750 million. Google has already built their own platform for AdSense on Mobile devices, but this acquisition gives Google access to AdMob’s more than 15,000 mobile Web sites and applications. There are more details about this acquisition at google.com/press/admob. Here is the email […]