Tripadvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility
Restaurants and hotels have been hit especially hard during COVID-19.
Topic: SinglePlatform
TripAdvisor buys SinglePlatform to enhance services for restaurants
The acquisition is part of a strategic shift to deepen restaurant relationships and diversify revenues to better compete with Google.
SearchCap: Google Search Console report change, Google Shopping expands & SinglePlatform with Moz
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Do men and women value online reviews differently? Dec 14, 2018 by Jamie Pitman New research suggests there is an opportunity for businesses to get ahead of their competitors by generating […]
SinglePlatform and Moz partner for restaurant SEO and content distribution
Each company will enable the other's customers improve visibility and local discovery in search.
Yext begins to verticalize local business listings syndication with ‘Yext for Food’
Moves seek to provide enhanced data with more vertically specific attributes to various consumer search and discovery points.
Apple Maps Using New Partners For Multiple-Location Map Submissions
In October Apple launched Apple Maps Connect, intended to allow individual business owners to edit or add local business listings directly into Apple’s database. Apple told me at the time that it wasn’t intended for webmasters or outside agencies to manage multiple locations or listings on behalf of their clients. However I knew that would immediately arise as a question. Accordingly, local SEO Andrew Shotland […]
MapQuest Aims For Reboot With New Content, Partners, UI
A few years ago, while others were investing in their mapping platforms, AOL was coasting with MapQuest. AOL’s sustained neglect of the online mapping pioneer cost the site its leadership in digital maps. Now, the company hopes to claw its way back with new content and functionality in what was described to me as phase […]
Foursquare Adds Menu Items To Search Capability
Foursquare has added the ability to search for particular menu items. The underlying menu data come from partners Locu and SinglePlatform, now owned by GoDaddy and Constant Contact respectively. The company says that there are more than 500,000 places and 43 million menu items that can be searched in this way. And while specific menu item […]
Survey: Half Of Small Businesses Never Update Their Listings Online
ConstantContact’s SinglePlatform division has released the results of a new survey of small businesses (SMBs). The “headline” finding is that nearly half (49 percent) say they’ve never updated their listings online. The survey polled “more than 350” SMBs. Most small businesses are overwhelmed and confused by even basic online marketing. This is reflected in some […]
Yext “Reinvents The Local Business Listing” With New Rich Content Options
Location data platform and provider Yext has introduced a range of new data types and rich content into its PowerListing local data syndication product. The new offering is called PowerListings+ (Like Google+). Enhanced local data categories enable the inclusion of employee/staff bios, event calendars, product inventory and services (including prices). Yext said that the new content […]
Yelp Adds Restaurant Menus (And Images)
Following on the heels of Foursquare, YP and a few others in the local segment Yelp is adding restaurant menu information and pricing. With the unfortunate headline “Yelp Menus: Connecting People with Great Local Food Porn,” the Yelp blog explains that menus will be paired with users’ uploaded food images: Now you can not only […]