After Yahoo-Microsoft madness, there’s been a bit of a lull so I’m cleaning out my inbox and wanted to mention a few items that might be of interest. Below, a way to quickly search blogs & social media sites all at once, a new video search tool, a study into automatic search queries, an awesome […]
The finding that Republican presidential candidate and presumptive nominee John McCain is outspending (by 2x) Democrats Barack Obama and Hilary Clinton on issues as well as buying his opponents’ “brand terms” is one of the findings of a fascinating new iCrossing report, “How America Searches: Election ‘08 Update.”
The neglected part of the local story is about products. Often local search is discussed exclusively in terms of finding service businesses or small businesses in one’s own area. But an equally important, if less obvious, part of the “local search” phenomenon is shopping in the more traditional sense. I’ve written previous Locals Only columns […]
In a somewhat surprising move, given the speculation surrounding AOL and its future, the company has acquired number three social network Bebo for $850 million in cash. Bebo has a reported 40 million unique users on a global basis. AOL says in its press release, “Together with its AIM and ICQ personal communications network, the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
MediaPost has two stories today that start to answer a larger question about how the Internet will fare in a weakening economy. For some time people have been speculating that if the economy hits a meaningful downturn or heads into recession, what will happen to the Internet ad spend? The question is now being answered […]
In another piece of research that validates the influence of the Internet on offline consumer behavior, MediaPost writes about a Google-Nielsen study of the behavior of 2,000 summer film goers in the U.S. and the Internet’s impact on their decision-making. According to the survey, exposure to promotion on TV remained (by 2 percent) slightly more […]
Henry Blodget’s Silicon Alley Insider has some interesting data and analysis (Q2 2006 vs. 2007) that shows how Internet media are gaining at the expense of traditional media: TV, newspapers and radio in particular. Among traditional media, only outdoor grew in Q2. Everyone knows this intuitively and anecdotally but Blogdet breaks out some numbers. In […]
MySpace, Chasing YouTube, Upgrades Its Offerings from the New York Times reports that MySpace will be launching MySpace TV tomorrow, to better compete against Google’s YouTube. MySpace TV will be an independent site and will not require a user to have a MySpace ID. There will be integration between MySpace and MySpace TV, enabling MySpace […]
Automotive, Recruitment and Real Estate are three especially lucrative and important local advertising categories. They have been historically dominated by print newspapers, to the tune of about $17 billion last year in the U.S. But the Internet is gaining rapidly. A new report from Borrell Associates estimates that advertising in the Automotive category is now […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web: