Google tests a new look for mobile ad sitelinks
Google is testing a redesigned mobile ad sitelink layout that makes individual links darker, clearer and more prominent.
Topic: User interface design
Google tests bigger Local Services Ads
Google may be giving local advertisers more visibility possibly meaning a growth of investment in its pay-per-lead ad business.
Microsoft Advertising rolling out new design for advertiser console
Microsoft says it has "redesigned the navigation and enhanced tables for a more intuitive, efficient experience."
Google tests advertiser list above mobile Search ads
Google's mobile experiment displays participating advertisers' favicons and domain names above sponsored results.
Google confirms testing new buttons on home page to drive users to AI-powered search features
Google said this is a limited test where they add create images, ask about files and brainstorm buttons under the search box.
Google Image Search drops clean search box and adds gallery of images
Google Image Search has turned 25 years old and is now making its biggest change to its home page yet.
Google Ads redesigns All Campaigns selector
Google Ads is rolling out a redesigned All Campaigns selector with a new hierarchy view and search to simplify campaign navigation.
SERP Simulator Tool: Preview your Google snippets before they go live
Use our free SERP Simulator to preview Google search snippets, test title tags and meta descriptions, and optimize your pages for higher CTRs.
Google quietly gave 54 publishers control over their Discover profiles. Here’s what they did with it.
The first systematic analysis of Google's invitation-only enhanced publisher profiles on Discover, based on monitoring 46,926 publishers.
Why vibe coding is becoming an SEO advantage
The biggest SEO gains increasingly come from interactive experiences that remove friction and answer intent immediately.
Google tests swipeable location carousel in search ads
Google is testing a swipeable location carousel in search ads, making local results more interactive and competitive for multi-location advertisers.
Why audience engineering is replacing manual targeting in paid media
Discover how to influence AI targeting decisions, avoid wasted spend, and use creative and data signals to reach higher-value customers.
YouTube test replaces video titles with AI summaries
YouTube test swaps video titles for AI-generated summaries, forcing taps to see content and raising concerns over accuracy and brand voice.
Google tightens rules on out-of-stock product pages
Google now requires visible disabled buy buttons for out-of-stock products, tightening Merchant Center rules.
Google launches more visible links in AI Overviews and AI Mode
These links appear as pop ups as you hover your mouse over them.
Google adds one-click ad previews to PMax
Google has made it easier to quickly review Performance Max creatives by adding instant asset previews directly within the asset group table.
Google Ads makes Manual CPC easier to find
Advertisers can now access Manual CPC directly in campaign setup, making it easier to set bids without bypassing recommended options.
Google tests blue Send button that replaces AI Mode in the search box
As you type your query, the AI Mode may disappear and show you a blue Send button in the Google Search box.
Bing tests Google-style “Sponsored results” grouping
Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more seamlessly into search results.
A dark landing page won our A/B test – here’s why best practices got it wrong
Dark mode beat light in a B2B SaaS test even with lower CTR – showing how audience context and industry cues shape performance.
Google Merchant Center adds centralized Issue Details Page
A new centralized dashboard helps advertisers quickly spot and fix product or account issues to keep their listings active.
Google rolls out new global ‘Sponsored results’ ad label
The new global ad labeling could reshape how users see and interact with sponsored results, effecting CTR, on Google Search.
New Bing Places for Business is live
A new interface, new URL, new commendations and more are now live in the updated Bing Places for Business.
Google Ads quietly surfaces recommendation tips in Optimization Score column
A new hover icon in Google Ads surfaces instant, in-line tips to boost campaign performance – no extra clicks required.
Google advertisers can now push campaign changes via Gmail
Google Ads emails now include an 'Enable your recommendations' button that lets changes go live from Gmail – no platform login needed.
Why is Google’s AI Mode tab is always on the left
Other search options and modes dynamically move and change based on the query but AI Mode is consistently on the left.
Microsoft working on simplifying Bing
Mustafa Suleyman, the CEO of Microsoft AI, said they "unshipped 27 features" in Bing.
Google Search Console Performance report filters now stick
There is a "reset filters" option to remove the filters you previously set.
Google gives new look for trending now section of Google Trends
The new design fits more trending keywords and gives you a nicer and more actionable interface to do your research with.
Apple revamps App Store search layout, emphasizing ads and suggestions
Apple's App Store search redesign puts ads front and center, potentially boosting visibility for advertisers.
Google dropping continuous scroll in search results
Continuous scroll launched in Google mobile search in October 2021 and on desktop in December 2022.
Google Ads rolls out new design to all markets on Aug. 30
Google Ads plans to retire the old interface and replace it with a new, more organized design for all markets.
Google testing blue visit button for search result snippets
These are really big and visible buttons that may encourage a higher click-through rate from the search results.
Google hides search results count under tools section
Is the results count one step closer to fully going away?
Facebook launches enhanced full-screen video player with key upgrades
The platform's updated video player, which draws comparisons to TikTok, will initially be released exclusively in the U.S. and Canada.
4 SEO tips to elevate the user experience
Integrating SEO into your CX strategy can improve organic visibility and rankings. But don't let it overshadow user-centric design.
Google updates Gmail ads with new layout and ‘Sponsored’ label
The changes were introduced to make it easier for consumers to distinguish between ads and organic promotional messages.
Microsoft Copilot updates: New design, image editing tools and video highlights
The updates are now live and free to use in Copilot, which is compatible with Microsoft Edge, Chrome, Firefox, and Safari.
SEO and UX: Finding the strategic balance for optimal outcomes
Blending SEO and user experience is crucial. Learn how SEO plus user experience creates optimal search visibility and user satisfaction.
Google Ads moves reports to new location in latest UI update
The platform updated its user interface for a small number of accounts to improve navigation and workflow organization.