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Google Drops Tele Atlas & Uses Their Own Maps Data For UK Maps

GooglemapsGoogle announced on the Google Maps blog that they are now powering their own map data in the UK, Germany, Finland and Sweden.

Google maps data in the U.S. and many other countries is powered by Google’s own data. But this week, Google dropped their third-party map data provider, Tele Atlas, and switched their map data to their own infrastructure.

Google said you should notice “improvements” in the maps in these areas, including “improved water bodies and more comprehensive local park coverage.” Google worked with local agencies to improve the data, including agencies such as Germany’s Federal Agency for Cartography and Geodesy.

This also means that when you see an issue in these countries where the maps are powered by Google, you should use the report a problem link at the bottom right.

Here is a picture:

Google Maps Uk

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About the author

Barry Schwartz
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

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