Google’s Data Highlighter Now Supports Movies, TV, Articles, Products, Local Biz & Apps

Google has quietly added support for six additional data types to the data highlighter rich snippet markup tool they introduced back in December. Google initially launched a visual rich snippet markup tool in December to allow less tech-savvy webmasters to markup their event based data. The tool only worked with event data and nothing else. […]

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google-webmaster-tools-video-1330350240Google has quietly added support for six additional data types to the data highlighter rich snippet markup tool they introduced back in December.

Google initially launched a visual rich snippet markup tool in December to allow less tech-savvy webmasters to markup their event based data. The tool only worked with event data and nothing else.

Google has updated their help page showing the six new data types, in addition to the events data type. They include:

Google will likely continue to add more data types to the data highlighter tool over time.

Hat tip to Kenichi Suzuki for spotting this.

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About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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