Meet the 2020 Search Engine Land Awards winners, Search Marketers of the Year

We are excited to announce this year’s winners of the 2020 Search Engine Land Awards.

For the first time since we launched this awards program, this year we are announcing a class of winners for the prestigious Search Marketers of the Year award.

Your Search Marketers of the Year for 2020 are:

• Ashleigh Shapiro, Metric Theory
• Michael King, iPullRank
• Colleen Harris, Sincro
• Lisa Little, Goodway Group

“Given the talent and impact these entrants displayed during a particularly tumultuous year, we felt it was time to expand the winners’ roster so we could celebrate these remarkable search marketers,” said Henry Powderly, vice president of content for Search Engine Land parent Third Door Media.

“Each of these winners stood out in different ways: Colleen for shepherding data discipline; Lisa for evangelizing search as a center of excellence; Ashleigh for high-level execution and a commitment to mentoring, and Michael for his community impact and the next-level creativity his organization showed this year.”

In addition to this year’s Search Marketers of the Year, we are happy to announce the full list of winners for the following categories:

Agency of the Year – SEO

• HigherVisibility

Agency of the Year – SEM

• Wpromote

In-House Team of the Year – SEO

• T-Mobile

In-House Team of the Year – SEM

• Penn Foster

Best Local Search Marketing Initiative – SEO

• Lastmile Retail

Best Local Search Marketing Initiative – SEM

• Horizon Media

Best B2B Search Marketing Initiative – SEO

• NP Digital

Best B2B Search Marketing Initiative – SEM

• Ignite Visibility

Best Retail Search Marketing Initiative – SEO

• INFIDIGIT Consultants Pvt Ltd

Best Retail Search Marketing Initiative – SEM

• Sidecar

Best Integration Of Search Into Cross-Channel Marketing Campaign

• Noble Studios

Best Overall SEM Initiative – Small Business

• Reef Digital

Best Overall SEO Initiative – Small Business

• Uproer

Best Overall SEO Initiative – Enterprise

• Path Interactive

Best Overall SEM Initiative – Enterprise

• CMI/Compas

We would like to give a special thank you shoutout to our outstanding team of judges who have spent countless hours carefully reviewing and scoring submissions:

• Barry Schwartz, SEO Editor, Search Engine Land & Marketing Land
• Ginny Marvin, Editor-in-Chief, Search Engine Land & Marketing Land
• George Nguyen, Editor, Search Engine Land
• Greg Sterling, Contributing Editor, Search Engine Land & Marketing Land
• Kelly Cooper, Director of Growth Marketing, Moz
• Mike Henderson, CMO, Surety Bonds
• Brad Geddes, Adwords Workshop Presenter, Search Marketing Expo & Co-Founder, AdAlysis
• Matt Van Wagner, Paid Search Session Coordinator, Search Marketing Expo & President, Find Me Faster

Winners of the Search Engine Land Awards will be invited to discuss their incredible strategies and more during the upcoming virtual SMX conference, December 8-9. (If you’re interested in attending, choose your ideal pass and register now for the best rates.)

Congrats to the winners, thank you to all who entered, and thanks to our sponsor, Microsoft, for its support of this year’s awards!

Opinions expressed in this article are those of the guest author and not necessarily Search Engine Land. Staff authors are listed here.

About The Author

Katie Jordan

Katie Jordan is Search Engine Land's Marketing Coordinator and has been a member of the Search Engine Land / Third Door Media team since 2013, first joining as a Community Intern and later joining the marketing team full time in 2016. Katie coordinates the annual Search Engine Land Awards, works with our Editorial Team to generate the Search Engine Land, Marketing Land, and MarTech Today Daily Brief newsletters, and works with the marketing team on the many projects across Third Door Media brands.