Carolyn Shelby

About Carolyn Shelby

Carolyn Shelby is an SEO & AI Strategist at Yoast, a recognized international speaker, and a trusted authority in technical SEO, content optimization, and AI-driven search strategy. With over 20 years of experience, she helps brands navigate AI-driven search engines like ChatGPT, SearchGPT, and Google’s AI Overviews, guiding them to position their content as trusted, citable sources. Carolyn also leads CSHEL Search Strategies, a consultancy specializing in technical SEO and AI-powered search optimization.