Is there still a long-term game for SEO in AI search?
SEO isn’t going away, but the rules are shifting. Learn how to blend core tactics with AI search behaviors to stay competitive.
Crystal Ortiz is the founder of Socialhart, an SEO consultancy offering both done-for-you consulting and guided SEO growth programs — including masterclasses and sprints — for business owners and marketing teams. With 10 years of experience building SEO programs for businesses and major brands, Crystal specializes in B2B and D2C across editorial and product SEO, with deep expertise in Health, Health Tech, Women's Health, Beauty, Skincare, and Cosmetics.
SEO isn’t going away, but the rules are shifting. Learn how to blend core tactics with AI search behaviors to stay competitive.
Crystal Ortiz | Apr 29, 2026 at 11:00 am ET