How to master Google News optimization to boost content visibility and traffic
Google News-driven results send over 24 billion clicks per month to publishers. Here's how to claim your share.
Jes Scholz leads a team responsible for the establishment of marketing best practices and transferring learnings globally across Swiss media giant Ringier's diverse portfolio of brands. Jes spends much of her time testing theories on the future of search, leading projects in chatbots, computer vision, virtual reality, AI for automation and anything else that can future proof brands. A strong believer in data-driven marketing and agile methodologies, she is always testing out new tactics with the help of her team.
Google News-driven results send over 24 billion clicks per month to publishers. Here's how to claim your share.Jes Scholz | Mar 30, 2023 at 9:00 am ET
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