Karen DeJarnette

Karen DeJarnette is a senior SEO Strategy Analyst at Expedia Inc. Previously, she was in-house SEO at MSN.com and was part of Microsoft’s Live Search and Bing Webmaster Center teams, serving as the primary contributor to the Bing Webmaster Center blog and then later as an in-house SEO for the Bing content properties. She also randomly adds to her own blog, The SEO Ace.

The Keys To Success In Enterprise SEO

In the world of search engine optimization, Enterprise SEO is an odd bird. Most professional SEOs cut their teeth for years in agencies or...

What Is The Secret Sauce In Good Content?

One of the things I really like about the field of SEO is how so many professionals are willing to help others in their free time. They volunteer to...

No SEO Ever Went Wrong By…

The world of SEO seems to be ever-changing, and the pace of that change is ever-accelerating. It’s both the blessing and the curse of this...

The Double-Edged Sword Of Social Media

As an Internet marketing professional, I love the power, influence, and reach that social media has to offer. Online venues such as Facebook,...

How To Capture Broken Inbound Links

Everyone in our field knows that inbound links are an important facet of search engine optimization (SEO) – search engines regard them as votes of...