10 technical SEO audit mistakes that lead to bad recommendations
Your crawler can find the symptom. Your audit needs to explain the cause, why it matters, and what should happen next.
Matt Hollingshead is a technical SEO consultant based in Canada, specializing in large-scale audits, JavaScript SEO, and complex site migrations. When he’s not working, you’ll probably find him on the golf course.
Your crawler can find the symptom. Your audit needs to explain the cause, why it matters, and what should happen next.
Matt Hollingshead | Sep 1, 2026 at 10:00 am ETFrom server-rendered HTML to interactive pages, understand where hydration fits and when it can affect search visibility.
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Matt Hollingshead | Mar 5, 2026 at 9:00 am ET