Selena Narayanasamy
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Selena Narayanasamy

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About Selena Narayanasamy

Selena Narayanasamy is primarily focused on organic search tactics and strategies, and passionate about breaking down barriers between different specialties and disciplines in the digital marketing space.

Selena Narayanasamy's latest articles

SEO

Avoiding The Keyword Research Checkmate

Chasing after one specific keyword set can not only be frustrating, but also inefficient. The marriage of keyword research and content can result in strong, targeted pages that perform, reach the ideal demographic, and result in conversions — if you’re willing to test and think “outside the box.” Targeting keywords solely because they have a high […]

Paid social

6 Ways To Integrate Your On-Site & Social Efforts

Since search and social have had more of a convergence, the idea of the “hub” has become stronger, providing one main place to drive your existing audience and capture their attention. Most marketers or brands make the mistake of having social media be their “go to” place and they neglect any semblance of a strong blog or […]

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