Google Sends Hundreds Of Thousands Of Webmaster Notifications Each Month & 90% Are Black Hat Related

Google’s Matt Cutts shared some new statistics in a recent video about the types of notifications Google sends out via Google Webmaster Tools. Google sends approximately “hundreds of thousands” of messages each month to webmasters. The categories of those messages break down as follows: 90% of those messages are black hat related 4% are notifications […]

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Google-Webmaster-toolsGoogle’s Matt Cutts shared some new statistics in a recent video about the types of notifications Google sends out via Google Webmaster Tools.

Google sends approximately “hundreds of thousands” of messages each month to webmasters. The categories of those messages break down as follows:

  • 90% of those messages are black hat related
  • 4% are notifications of content that have little or no value add
  • 3% are hacking notifications
  • 2% are about link buying
  • 1% are about link selling

Here is the video:

The last time we had an update on the number or categories of types of notifications was a few months ago and in terms of the amount of notifications was in March 2012.


About the author

Barry Schwartz
Staff
Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.

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