Survey Says: Google Top Brand In UK
Google takes UK’s top brand spot from the BBC reports Google took the BBC’s top spot in a Superbrands survey of the top brand in the UK. In fact, Google is the only company established after 1990 that is found within the top 50 brands in this survey. Microsoft secured the second position of this […]
Barry Schwartz on February 25, 2008 at 8:21 am | Reading time: 1 minute
Google takes UK’s top brand spot from the BBC reports Google took the BBC’s top spot in a Superbrands survey of the top brand in the UK. In fact, Google is the only company established after 1990 that is found within the top 50 brands in this survey.
Microsoft secured the second position of this survey. Yahoo was found in position 102 and Ask.com was found in position 379. You can see the full top 500 list as a PDF document over here. The top ten were:
1: Google
2: Microsoft
3: BP
4: BBC
5: GlaxoSmithKline
6: Rolls-Royce group
7: Financial Times
8: BA
9: Fedex Express
10: Hertz
The survey was of senior business leaders and an independent survey of 1,500 professionals.
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Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.