5 strategies for increasing AI visibility without messing up your SEO
Learn how to balance AEO and search performance with smarter content decisions, stronger third-party validation, and pages built for retrieval.
Topic: Amsive
Google may be cracking down on self-promotional ‘best of’ listicles
SaaS brands saw 30–50% visibility drops after heavy use of self-ranked 'best' pages, possibly signaling stricter Google review trust signals.
Why every AI search study tells a different story
Industry studies offer conflicting takes on AI search. See why the data diverges and how to evaluate the impact on your site and segment.
Search Engine Land Awards 2025: And the winners are…
Here are all the individuals, agencies and in-house teams who have earned Search Engine Land awards for excellence in SEO and PPC in 2025.
ChatGPT, LLM referrals convert worse than Google Search: Study
ChatGPT’s shopping traffic is growing fast, but a new study says it won’t catch Google Search in conversions or revenue anytime soon.
Google can’t decide if the web is thriving – or dying
Is the web alive or dead? To Google, it’s Schrödinger’s cat – a paradox that shifts depending on who’s talking and where.
LLM traffic converts about the same as organic search: Research
LLM referrals convert no better than search and make up less than 1% of traffic, challenging claims of higher-quality clicks, new data shows.
As Google shifts to AI search, legacy SEO faces a new reality
Clicks are vanishing and SEO playbooks are being rewritten. And Google has been telling us for a long time where this is all headed.
Is it Tuesday? Google AI Overviews doesn’t know
Today isn't Tuesday, it's Wednesday! No, it isn't 2025, this year is 2025! Google AI Overviews again fail to answer simple questions.
Google AI Mode traffic is untrackable
Google’s AI Mode hides referrer data, making traffic invisible in Google Search Console and analytics platforms. Is this Not Provided 2.0?
There is a growing spam problem in Google AI Overviews
For years, Google was known for crushing spam. Now, it's highlighting it in the most prominent position in its search results: AI Overviews.
New data: Google AI Overviews are hurting click-through rates
Google’s AI Overviews are significantly decreasing clicks to traditional organic listings, especially for non-branded, informational queries.
Search Engine Land Awards 2024: Complete finalists list
We're excited to announce the nominations for this year's Search Engine Land Awards. Winners will be announced Oct. 21.
Google’s Top stories looks broken: Are news publishers to blame?
International publishers are overtaking local news brands in Google's Top stories, raising questions about search relevance.
Teaching writers when and how to use generative AI to create helpful content
Dive into a framework for teaching writers to use AI tools effectively while preserving expertise, factual accuracy and audience needs.
Search Engine Land Awards 2023: And the winners are…
Here are all the individuals, agencies and in-house teams who have earned Search Engine Land awards for excellence in SEO in PPC in 2023.