Google Ads turns 23: A look back at the biggest changes and advances in search
A lot has happened this year, from new ad products and the retirement of attribution models to ads on SGE and the antitrust trial.
A lot has happened this year, from new ad products and the retirement of attribution models to ads on SGE and the antitrust trial.
A lot has happened over the years from testing newspaper and audio ads to automation and Performance Max stepping in and taking over.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Testing New, Google-y Local Search Results If imitation is the sincerest form of flattery, the folks at Bing Local are paying Google a very nice compliment with a new display […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Is It Time For A New Compensation Model For Search And Digital Marketers? Pay for performance is certainly not a new concept. But a number of digital marketing industry pundits have […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Battle Lines Being Drawn Over Twitter-based Ads A battle appears to be brewing over the promise of monetizing Twitter and, more specifically, over the placement of ads on the Twitter platform. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Chinese Newspaper Says Google Censored Its Web Site Oh, the irony: The People’s Daily, the main newspaper of China’s Communist Party, says Google censored its web site by adding a malware […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Offers A Proposal To Make AJAX Crawlable It’s one of the most common pieces of SEO advice you’ll find: Don’t build your web site with AJAX if you want it […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics To Speak Bing Soon The Google Analytics Blog announced that they are currently adding support for Bing in the search referral reports. I actually noticed Bing showing up in […]
As many of you know, Microsoft’s Bing went live early this morning and many searchers had a chance to get their feet wet with the new search engines. I have been hearing a mix of reaction on Bing and I thought I share some of those articles and blog posts with commentary on Bing’s debut. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Beet.TV interviewed R.J. Pittman, Google’s Director of Product Management for Consumer Search Properties, about image search. The video is below, but here is my short summary of the interview. Pittman said Image Search has huge growth opportunity for Google. Google explained that text doesn’t always describe the image, so they use other techniques. They use […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Beet.TV and Silicon Alley Insider discuss the new Adobe campaign (and others) featuring graphical ads and video overlay ads on YouTube. Below is a screenshot I captured after watching numerous streams because the ads don’t always appear. But the appearance of these ads indicates that YouTube is ramping up its monetization and experimenting with presenting […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
AdWeek reports that Google is testing video ads at Beet.tv for AllState. The reports indicate that about a week ago, Beet.tv has 15 second Google ads for AllState in their videos. The ads linked to www.allstate.com/google with a special landing page for those users. The ads “were sold at $15 per thousand views, with the […]