Chinese internet giant sacks staff over paid for search listings from the Guardian reports Baidu has dropped the ads of four clients after finding out their medical licenses were false. According to the Guardian, this has resulted in Baidu’s ad revenue dropping ten to fifteen percent, plus the release of several ad representatives who have […]
Companies that do this sort of thing should be ashamed.
True story. I was sitting at one of my computers, a bit flustered because I was trying to solve yet another CSS (Cascading Style Sheet) browser incompatibility, and I received the following email: I would be pleased to buy some text links on your website. Let me know if you are interested so we can […]
The Web is getting more social, and the internet allows conversations between consumers and those who sell goods and services online on a scale that can be global in reach. The nature of that conversation has changed from the days of mass media to now, and success in business on the Web may rely more […]
At long last, Google owns DoubleClick. In doing so, the company has done something else that many people would have never believed possible. Become an SEO. That’s right — Google’s in the SEO business now, selling services through DoubleClick’s Performics to people who want to rank well on — um — Google. Conflict of interest? […]
Over the past ten to twelve years, various SEM practitioners have brought up the need for industry standards. I started asking the question in 1998, and others have brought it up since, but the industry seems to have a laissez faire attitude. Albeit, we’ve seen some standardization steps taken by the search engines themselves. Google, […]
Black hat, white hat, blue hat, new hat… why should anyone care which color hat any search engine optimization (SEO) professional labels him- or herself? This was a question presented to me by one of my colleagues, Bill Slawski at SEO by the Sea, at the last search engine conference. I have been thinking long […]