Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: What The Heck Is AdWords Quality Score And Why Does It Matter Anyway? Last month, Google announced some changes in how Quality Score is being reported. While it’s been described as […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Confirmed: Google Removes “Not Selected” From Webmaster Tools Google has confirmed the reports of the removal of the “not selected” filter within Google Webmaster Tool’s Index Status report. Google’s John Mueller […]
We hear a lot about how TV viewers often multitask with a second device, followed by evidence such as Twitter hashtag activity and Facebook likes. While we absolutely flocked to Twitter in droves yesterday during the game, we also did had search engines at the ready to provide us with those #infiniteanswers Amy Poehler was […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: A Simple Guide To Understanding The Searcher Experience When search engine optimization (SEO) professionals talk about the searcher experience, they often cast their personal mental models onto the minds of searchers. […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Must-Have Browser Tools For Link Builders Of all the tasks associated with content advocacy (I have never actually liked the term link building, and my business card has never included those […]
Over the past couple of days, numerous stats and figures have been published about how Super Bowl advertisers took advantage (or not) of social media this year. But commercials also drive people to search engines, which in turn (when things go right) can lead potential customers to advertiser web sites where rather than talk about […]
Increasingly over the years, search engines — Google in particular — have given more and more support to SEOs and publishers. But 2011 marked the first significant reversal that I can recall, with both linking and keyword data being withheld. Here’s what happened, why it matters and how publishers can push back if Google and Bing don’t […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Googlebot Identifies Smartphone Content With New User-Agent Google has announced that its mobile crawler now has a user-agent that’s specific to smartphones. The company has already had a user-agent that targets […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: America’s Fastest Growing Search Marketing Companies Each year, Inc. Magazine releases its Inc. 500/5000 list of the fastest growing companies in America. We’re proud to announce that Search Engine Land’s parent […]
Google CEO Eric Schmidt says consumers’ adoption of the company’s mobile services has happened more quickly than executives expected. Schmidt, who is set to step down as CEO in April, spoke at the IAB Annual Leadership Meeting in Palm Springs. “It’s happening, and it’s happening faster,” he said. “We look at the charts internally, and […]
Every year, advertisers pay millions to air commercials during the Super Bowl. (The price this year is around three million dollars for a thirty second slot.) Advertisers are looking not only for conversions (sure, Hyundia would love for you to run out and buy that new Elantra tomorrow) but also heightened awareness and engagement. The […]
The latest move in Google’s ongoing efforts to make the web faster is a new tool that optimizes web pages at the server level on-the-fly, with no manual work needed. It’s an Apache server module called mod_pagespeed and Google describes it as a follow-up to last year’s Page Speed browser add-on. “There are 1.2 million […]
People love lists. Publishers love lists too because they sell copies of traditional print newspapers and magazines and, online, they generate lots of clicks and page views. For example, the HuffingtonPost has become a veritable archive of slideshows: “the 10 best places to live,” the “hottest beach bods of the summer” and so on. US […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google May Finally Disclose AdSense Split … If You’re An Italian Newspaper, That Is How much money does Google keep for itself from AdSense ads that publishers carry? Unless you’re a […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Looks To Improve Maps With 300 New Staffers Problems in Google Maps are well known by now. From spam to bugs to its lack of support for local businesses, we’ve […]
After the 2009 Super Bowl, I monitored how the commercials drove searches and reported back on how well the brands did at ensuring visibility in organic search results. It didn’t go so well. The primary problems were: Microsites – Microsites aren’t inherently a bad idea, but too many of them can cause brand confusion, external […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google, Book Search Partners Ask For Four More Days Today is the deadline for Google and its partners in the Google Book Search settlement to submit a new version of the […]
We’ve all experienced it at some point; the sneaking suspicion that those we’ve chosen to trust may not be entirely worthy. Take web sites, for example. We visit a web site, look around and like what it has to offer. We want to believe that the site—and the company behind it—has our best interests at […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Google Webmaster Central blog announced the launch of the Google Webmaster Tools Access Provider Program. The tool is an extension of the GoDaddy Webmaster Tools plugin, which enables hosting service providers to build tools directly into their hosting consoles for their customers to utilize Google Webmaster Tools. Through the use of Google APIs, these […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
A new partnership between Go Daddy web hosting and Google Webmaster Tools gives Go Daddy customers easy access to the features available within Google Webmaster Tools. According to the release, Go Daddy customers can opt-in to the integration for their hosted sites directly from their control centers. This jump starts account creation, site submission, and […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
The Super Bowl is known by advertisers as one of the biggest marketing events of the year, but do search ads play a part of that? Reprise Media released this years Super Bowl Search Marketing Scorecard that explains that although there were improvements from last year, this year was still lacking in terms of integrating […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web:
The Google Blog announced that Google Apps For Your Domain has added the ability to register a domain name, if you do not have one yet. What I find interesting, as I explained here, is that we know Google is a domain registrar for about two years now, but yet they are using GoDaddy and […]