Topic: Groupon

Shopify meets call tracking

As we enter the 2020s, e-commerce is set to generate more than $480 billion in the US and nearly $2 trillion globally. And while Amazon takes a lot of credit for online everything, they’re hardly the only game in town. A significant chunk of online retail is generated by smaller players, thanks in part to […]

Google Offers Goes National, Still Makes Me Feel Excluded

Google Offers hasn’t rolled out yet to your city in the US? Google’s solution is its first “national” offer that came out today, $25 to spend at REI for $15. But as a person in a non-Google Offers city, I found the promotion just alienated me even more. Offers & The OC I live in Newport Beach, […]

SearchCap: The Day In Search, September 29, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing’s New Airport Maps Aim To Make Air Travel Easier Finally, some good news for air travelers: Flying gets a little bit easier with Bing’s launch of detailed U.S. airport maps. […]

SearchCap: The Day In Search, September 1, 2011

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: How To Use LinkedIn To Improve Organic Visibility I was recently doing some link building for a client and noticed that a LinkedIn profile for their top competitor appeared in the […]

As Others Scale Back, Google Ramps Deals Program

Facebook and Yelp have both recently expressed doubts about the daily deals phenomenon, with Yelp explicitly raising questions about the sustainability of the large margins that companies such as Groupon and LivingSocial have generally enjoyed. Both sites will continue to offer deals of various kinds, but have scaled back their efforts. But what about late-entrant […]

SEO

Yelp CEO: 50 Percent Deal Margins Unsustainable

Following the elimination of daily deals (though not check-in deals) from Facebook’s lineup of products, Yelp followed suit this week by scaling back its daily deals program. Many people incorrectly interpreted the news, presented in a Bloomberg article, as Yelp’s total exit from the space. Some have also seen it as an indication that the […]

Twitter Intros Ability To Target Promoted Tweets To Followers

As it continues to develop the advertising opportunities available on its service, Twitter is now allowing brands to target their promoted tweets to followers only. Like other promoted tweets, the messages appear at the top of users’ timelines upon login, and scroll down afterwards. They can also be dismissed immediately. The company announced the new […]

Official: Google Offers Goes Live, First Portland Offer Arrives

[As promised below in our post from late Tuesday night, the first Google Offer just arrived minutes ago in my Gmail inbox. Here’s a screenshot, followed by the remainder of Tuesday night’s post about it.] Sometime in the next several hours, presumably thousands of Google users in the Portland, Ore., area will get an email […]

With Google Wallet Mobile Payments Era Is Finally Here

For more than a decade people have prophesied the end of cash and credit cards. And for the past two years the drumbeat around mobile payments has grown steadily louder with the adoption of smartphones. Now numerous companies are jockeying to participate in what expected to be a huge market that will eventually generate billions […]