OpenAI brings visual ads and expanded measurement to ChatGPT
OpenAI is expanding ChatGPT Ads with visual formats, third-party measurement and new brand suitability tools.
Topic: Integral Ad Science
Microsoft Advertising adds excluded content terms for Audience Ads
Microsoft now lets advertisers block Audience Ads from appearing next to specific page titles, for more control over ad placement.
Google Display & Video 360 API gets major update
Google launched the beta version of DV360 API v4 alongside new v3 features, including mandatory optimization objectives.
Google boosts curation capabilities for Ad Agencies
Google's new curation tools help agencies streamline media buying and access premium inventory, improving efficiency and audience targeting.
4 Reddit ad formats you need to know
Learn how to use Promoted Posts, Free-form ads, Takeovers and more to connect with a high-value audience across 100,000+ communities.
Microsoft Advertising shares 6 latest product updates
Microsoft Advertising shared updates related to Display Ads, Video Ads, CTV, PMax and bid strategy. Here's what's new.
Pinterest launches AI ad tools
Pinterest is rolling out new AI-powered ad tools and measurement partnerships to drive better performance and brand safety for advertisers.
Reddit adds third-party verification for advertisers
This partnership with ad measurement firm Integral Ad Science (IAS) will give advertisers third-party validation for campaign delivery.
TikTok launches enhanced ad placement controls
Category Exclusion and Vertical Sensitivity controls have been rolled out to give brands more say over where their ads appear.
Google accused of mis-selling ads on third-party websites for years
Advertisers may have lost billions of digital ad dollars by paying premium prices for a service that Google allegedly failed to deliver.
Understanding the key differences between the top video game ad networks and exchanges
The two distinct platforms allow publishers to monetize their game content and enable advertisers to reach their desired target audience.
Spotify commits to brand safety for podcasts
This is Spotify's latest attempt at keeping the platform a safe environment for creators, listeners and advertisers.
Microsoft Advertising adds brand safety with IAS partnership
Audience Network ads will be blocked from pages deemed to have moderate or high brand risk.
Black Lives Matter content: Latest in unintended brand safety consequences
Advertisers are reportedly blocking ads from appearing on Black Lives Matter-related content.
SearchCap: Google fake news, Yext IPO & Google answers
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s rocky road: Fake news, extremist videos & bad search results [Podcast]May 8, 2017 by Matt McGee In this week’s podcast, we discuss Google’s efforts to combat hyperpartisan and extremist content, […]