Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Buys Sparkbuy: Comparison Shopping Site Now Closes, Team Remains Google has acquired Sparkbuy, a comparison shopping site that has focused on laptops. The site closed today as part of the […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Growing On Google, People Asking “How Do I Delete My Facebook Account” When working on a presentation about search today, I did a “how do I” search on Google to see […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google News For iPhone Gets Redesign The Google Mobile Blog announced Google News on the iPhone, Android and other smart phone devices has a new design. The new design looks more […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Bing Adds NFL, Flight Information To Mobile Browser Bing has announced a couple additions to its mobile browser today: expanded NFL information and airline flight status reports. The NFL feature works […]
In this column, I’ll follow up on my conversation with Dr. Jim Jansen from Penn State and his recent investigation into behavior patterns that lie within a large data set of visitor and search advertising campaign data from a high traffic ecommerce site. In part one, Jim and I explored whether a search funnel actually […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Now Showing Ads On iPhone Map We got a tip from Anthony Avolio yesterday, who pointed out that Google was showing ads on Maps on the iPhone. Until then I […]
Jim Jansen is one of the few academics I know that is fascinated with Internet search. He has spent a good part of the last decade looking at patterns in search query and website logs, dissecting them and continually looking for significant trends. Jim and I crossed paths a number of years ago and have […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Search Month: European Edition There’s a lot going on in the European search market. Starting today we will bring you a monthly update on Search Engine Land of European search news, […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Analytics To Speak Bing Soon The Google Analytics Blog announced that they are currently adding support for Bing in the search referral reports. I actually noticed Bing showing up in […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Penn State’s Jim Jansen announced a recent study they just finished that looked at the click through rate of search ads. They studied hundreds of thousands of users, as they interacted with Dogpile, the popular meta search engine. The findings were somewhat surprising to Jansen. The clickthrough rate on an ad when it was supported […]
A Penn State research study showed that about 80-percent of searches are informational in nature, whereas 10-percent are navigational and another 10-percent are transactional. The researchers reviewed over 1.5 million queries from hundreds of thousands of search engines users to prove the “80/20 rule that 80 percent of the cases can be achieved with these […]