Your images have a new job in AI search
AI doesn't see your images the way a human does. See what it detects, what it misses, and whether the page confirms the right story.
Topic: Optical character recognition
How to optimize video for AI-powered search
Learn which video signals AI relies on, and how visuals, audio, transcripts, and schema shape search visibility and brand accuracy.
Image SEO for multimodal AI
Images are now parsed like language. OCR, visual context and pixel-level quality shape how AI systems interpret and surface content.
How to make products machine-readable for multimodal AI search
Design ecommerce images that AI can accurately interpret, from OCR-ready labels to curated context and sentiment-aligned visuals.
Building a machine-readable brand: Strategic visibility across all search modalities
Engineer a brand that’s machine-readable, contextually rich, and discoverable in every search modality.
This day in search marketing history: February 5
Moz updates DA, plus: spammy structured markup, Google launches link reporting tools, search deals, Super Bowls, antitrust, and more.
Bing app’s Camera Intelligent Search can solve complex math problems in a snap
With the new "math mode" in Bing's Camera Intelligent Search feature in the iOS app, Bing can solve complex math problems for you with the snap of a picture.
Google Translate App Gets Improved Picture & Conversational Translation
The new Google Translate app for iOS and Android brings real-time camera based translation and conversational translation to iOS.
Okay Google: Take A Photo/Video Comes To Google Mobile Search
Google announced on Google+ that you can now ask your Android phone to take a photo or a video by saying, “Ok Google,” then “take a photo” or “take a video.” This will launch the Android camera app in the photo or video mode so you can quickly take a photo. I should note that […]
Google Translate: Picture To OCR To Speech
Google Translate announced they added in integration with Google Goggles, to help with your translation needs. So when you are in a restaurant and the menu looks foreign to you, you can pull out your Google Translate app and have it search for the translation. You take a picture of the words, highlight the words […]
SearchCap: The Day In Search, March 1, 2011
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yelp: Google Told Us “Our Way Or The Highway” If you wanted to see Yelp reviews for a particular restaurant you could either go to Yelp.com or you could go to […]
When OCR Goes Bad: Google’s Ngram Viewer & The F-Word
Google launched its Google Books Ngram Viewer this week, a tool that lets you research how popular words and phrases have been over several centuries, based on their appearance in books. But can you trust it? In the case of the F-word, no — and perhaps in many other cases, as well. I read several […]
Live Blogging the Bing Search Summit
I’m in San Francisco waiting for the start of the Bing Search Summit. There are a huge number of things rolling out this morning. It will be interesting to see what they emphasize and demonstrate here at the event. I’m not the master of live blogging that Danny is but I’ll do my best to […]
SearchCap: The Day In Search, July 15, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Expanding Its Hotel Prices Experiment In Google Maps You may remember, or maybe you’ve seen, the Google Maps test that involves showing room prices as part of a hotel’s local […]
SearchCap: The Day In Search, June 23, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Viacom Loses Google Lawsuit Google has won a “motion for summary judgment” in its bitterly fought lawsuit with Viacom over YouTube. Viacom had sued YouTube/Google for copyright infringement surrounding the posting […]
Search Old Scanned Documents By Uploading Them To Google Docs
The Google Docs Blog announced you can now upload old scanned documents into Google Docs and Google will OCR the documents. OCR will convert the text scans from a picture into selectable and searchable text within Google Docs, which you can then export to a multitude of file types. Back in October, Google would OCR […]
SearchCap: The Day In Search, June 22, 2010
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google, Twitter Argue Against Throttling Speed Of News Google and Twitter have teamed up to support a web site that’s facing legal trouble for reporting news too quickly. Reuters reports that […]
Google Goggles v1.1 Translates Menus, Books & More
The Google Mobile Blog announced a new version of Google Goggles now supports translating what it sees. You simply point the phone at the text you want translated, it could be a menu, sign, book or whatever and specify which text you want translated and snap the picture. Then Google will scan the words and […]
Google Gets Patent For Variable Content Access By Geography
Google was grated a patent that discusses a system of determining content access privileges by country/geography. While it undoubtedly has multiple uses, Google book scanning and search appears to be the primary intended use case. ArsTechnia brings it to our attention. Here’s the patent summary: A system comprising: one or more devices to implement: means […]
Google Acquires reCAPTCHA To Improve OCR & Rumors Of Brightcove Acquisition
The big news is that Google has officially acquired reCAPTCHA. reCAPTCHA are those funny looking letters you see when you fill out forms, asking you to enter in the letters into a box, in order for you to validate that you are indeed a human. Why did Google buy them? Not for the CAPTCHA feature, […]
SearchCap: The Day In Search, February 5, 2009
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Books Search Goes Mobile
The Google Books Blog announced they have now created a mobile version of Google Books. If you have an iPhone or Android phone just navigate your mobile browser to https://books.google.com/m to start using Google Book search on your mobile device. There are many differences between the mobile version and the regular version. The most obvious […]
Google Ends Google Video Uploads, Shutters Notebook, Catalog Search, Dodgeball & Jaiku
Google’s announced they’re closing or ceasing development of a variety of products as part of an already continuing move to keep efforts focused on other products with greater usage. These include an end to video uploads to Google Video, closure of Google Catalog Search, Google Notebook, Dodgeball, the microblogging service Jaiku and the Google Mashup […]
SearchCap: The Day In Search, October 31, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Google Using OCR To Index Scanned Documents
It used to be that, if you hoped Google would index a PDF file, you had to create a PDF that was text-based, not image-based; Googlebot couldn’t recognize the content of scanned or image-based documents. According to an announcement today, that’s no longer the case. Google says it’s now using OCR (Optical Character Recognition) technology […]
Googlebot In Aisle Three: How Google Plans To Index The World?
Robots reading cereal boxes in the supermarket? Googlebot at the art museum? Street signs and building addresses snatched from Street View images for local search, image search, and product search? Three new patent applications published at the U.S. Trademark and Patent Office this week explore the intricacies of reading text in images taken from Google’s […]
More Fingers Spotted In Google Book Search
Google Books Adds Hand Scans from TechCrunch reports finding more scans of fingers in Google Book Search. This time the fingers were spotted in a copy of the 1855 edition of “The Gentleman’s Magazine” on this page. This is not the first time we have seen fingers in Google Book Search. Philipp Lenssen reported a […]
Google Previews Expanded Docs Roadmap In Michigan
YourSearchAdvisor and TechCrunch report on a meeting sponsored by the Ann Arbor Chamber of Commerce last week for local businesses about forthcoming developments and enhancements for Google Apps and Docs. The speaker was Scott Johnston, former VP of Product Development at JotSpot, which was acquired by Google in late 2006. Most of these enhancements are […]
SearchCap: The Day In Search, June 25, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
SearchCap: The Day In Search, June 21, 2007
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.