3 GEO pillars: LLM readability, brand context, agentic commerce
Your next search competitor may be an AI's shortlist. GEO addresses what it takes to get cited, recommended, or selected by AI systems.
Topic: Proprietary software
BrightEdge Uses SEO Patents As “Sword,” Sues Searchmetrics
Oh no they didn’t: BrightEdge has sued rival Searchmetrics using multiple SEO patents, which were granted last year. The concern being expressed by some today is that this could be the beginning of a wave of litigation as BrightEdge seeks to capitalize on its newly granted IP or goes after competitors that it perceives to […]
Warren Buffett’s Business Wire Awarded Patent For Press Release SEO
Submitting press releases in hopes of gaining search traffic has long been an SEO tactic. But now Business Wire — one of Warren Buffett’s Berkshire Hathaway companies — has been granted a patent over it. That’s pretty nuts. SEOing Press Releases, Patented! Yousaf Sekander over at ElevateLocal spotted the news and has his own write-up […]
Google’s Patent Screed Emerges As PR Blunder
Google’s mostly ill-conceived patent screed from yesterday has opened the floodgates of discussion about Google’s (Android’s) vulnerability to third party patents owned by Microsoft, Oracle and Apple. Among the throng of comments and opinions about the episode are a few Google sympathizers, such as Forbes blogger Tim Lee who believes Google should advocate for the […]
Google Loses Patent Case Over Linux Servers
The FOSS Patents blog reported that Google lost an important patent case on their Linux server kernels they have been using throughout the company. Bedrock Computer Technologies was awarded $5 million for Google infringing on their patent (U.S. Patent No. 5,893,120) named “Methods and apparatus for information storage and retrieval using a hashing technique with […]
Google, Microsoft Cooperate To Invalidate Broad Online Mapping Patent
It’s reasonable to say that the world of technology patents is screwed up and headed for some major reform. One area in which this is very apparent is location/mapping/geo. There are a number of seemingly conflicting or contradictory local and local-mobile patents that have been issued over the past several years. Some of these patents […]
SearchCap: The Day In Search, July 22, 2008
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
Will Software Patents (Including On Search Algorithms ) Go Away?
It’s fairly safe to say: 1) patent law is a mess, 2) patent law is in transition, and 3) newer court rulings are reducing the rights of patent holders. But in a very provocative argument, based on recent cases, the PatentlyO law blog argues that new rules and tests imposed by courts (though not yet […]
What Happens After Google Buys A Company?
Many people have posed the question: why does Google seem to often fail to efficiently integrate or develop companies and properties it has acquired? Early mobile social network DodgeBall is the most obvious example of a promising startup acquired by Google that has languished. But as TechCrunchIT points out, there are others and, more specifically, […]
Patent Suit Has Broad Implications For Local Search
Wired is reporting on a lawsuit filed in US District Court in Texas against Verizon and its now spun-off directory division Idearc. The suit (PDF file) claims infringement of patent 5,930,474, “Internet organizer for accessing geographically and topically based information.” This goes to the essence of many if not most local search sites online today. […]