URL parameters: What they are and how to use them properly
Master URL parameters to ensure they boost—not block—your SEO and marketing efforts. Learn top strategies to avoid common pitfalls.
Topic: Query string
3 case studies of duplicate content consolidation
Columnist Chris Long shares examples of how he addressed duplicate and similar website content to improve organic search performance for his clients.
Bing Ads adds URL tracking parameters for locations & extensions
The {TargetID} parameter also now captures more click source information.
Google Adds URL Parameter Options to Google Webmaster Tools
In 2009, Google launched the parameter handling feature of Google webmaster tools, which enabled site owners to specify the parameters on their site that were optional vs. required. A year later, they improved this feature by providing an option for a default value. Google says that they’ve seen a positive impact from the usage of those […]
How To Go Beyond Google’s Advanced Search Page Date Options
Google Operating System reveals a way to expand your date specific search beyond what Google has available on Google’s advanced search page.
Google Search URL Parameters Explained
Appending different parameters to the end of the Google search URL string can often extend the Google search results into something that may be more tailored for your specific search. Joost de Valk created a Google Web search parameters cheat sheet (PDF file) that contains a comprehensive list of many of the different parameters you […]