Google tries to bring more transparency to news content with help from The Trust Project
Google will display indicators to help distinguish between quality journalism and false information in search and elsewhere.
Topic: Structured data
SearchCap: Local ranking factors, keyword bidding & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Local ranking factors study finds reviews, organic SEO best practices boost local visibilityNov 10, 2017 by Greg Sterling This is the second year of the LocalSEOGuide ranking factors study, performed in […]
SearchCap: Google’s new flexible sampling, paywall schema & HTTPS migrations
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: First Click Free is over, being replaced by Flexible SamplingOct 2, 2017 by Greg Sterling Google is rolling out a suite of tools to help news publishers drive more subscription […]
Google Image Search adds badges for recipes, videos, products and animated images
Google will now show you if an image in their search results is a GIF or video or recipe with a small little badge on the corner of the image.
SearchCap: Google job FAQ, Search Console data issue & voice purchases
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google says it lost 20 days of data of new Google Search Console usersJul 12, 2017 by Barry Schwartz Did you recently sign up for Google Search Console? Well, you might […]
SearchCap: Google job schema, Google mobile first & the SEO movie
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s job listings search is now open to all job search sites & developersJun 20, 2017 by Barry Schwartz Do you have job listings you want to surface higher in Google? […]
Google’s job listings search is now open to all job search sites & developers
Do you have job listings you want to surface higher in Google? Google now has new structured data support of job listings.
The Yext IPO and the triumph of local SEO
The global market for local listings management may be worth up to $50 billion.
Google: We sent 9M web spam messages in 2016, more than double 2015 total
While more messages were sent, Google said they received less than half the 2015 number of user-generated spam reports in 2016.
Google announces similar items schema for image search on mobile
New search feature covers small group of product types now, but Google says it will expand in the coming months.
Google begins mobile-first indexing, using mobile content for all search rankings
While called an 'experiment,' it’s actually the first move in Google's planned shift to looking primarily at mobile content, rather than desktop, when deciding how to rank results.
Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business
Noble Studios introduced a new approach to blogging and content creation for Tahoe South that resulted in a 134% increase in mobile site traffic.
Google on what’s important for 2017: Machine learning, AMP & structured data
We asked Google's Gary Illyes what SEOs and webmasters should think about as this year closes.
Google launches new AMP testing tool
Check out the new AMP testing tool in the Google Search Console. It combines AMP and structured data errors with a live preview.
Google Home responding with featured snippets
Ever wonder how Google Home will source, aka link to, the website it pulls the answer for your queries from? This video shows it off.
Google adds new schema named “Science Datasets” for marking up scientific or government data
A new Google pilot program now allows publishers to describe CSV and other tabular datasets for scientific and government data.
Search takes to the cloud as users engage with new actions
Columnist Christi Olson describes the changing face of search engine results pages and how new technology and functionality is benefiting both searchers and advertisers.
Google introduces the ‘search live coverage carousel’ for real-time indexing & search results
Is this the real time Google indexing API? Google is now piloting the search live coverage carousel which is powered by AMP and Atom.
AMP pages no longer need structured data to be valid in Google Search Console
Google has downgraded the structured data issues from errors to information notes in the AMP error reports.
SearchCap: Google Search Console emails, EU antitrust expanded & more
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Search Console bug sends re-verification notifications to usersJul 8, 2016 by Barry Schwartz Don’t panic, says Google — That verification email from Google Search Console was an accident, but it […]
SMX Advanced recap: Dr. Pete’s Guide To The Changing Google SERPs
How have the SERPs changed in recent years, and what's on the horizon? Contributor Dan Leibson summarizes Dr. Pete Meyers' presentation from SMX Advanced 2016.
AMP: Above and beyond
Want to know more about Accelerated Mobile Pages (AMP)? Columnist Max Prin recaps a session from SMX Advanced 2016 featuring John Shehata of Condé Nast and Google's Rudy Galfi, product manager for the AMP Project.
Google now displays image thumbnails next to search snippets for food-related queries
Now when you do food-related searches on Google, you may see image thumbnails right in the snippets.
Google launches rich cards for movie and recipe websites
Google upgrades rich snippets, adding rich cards for movie and recipe web sites. They also added a new section in the Google Search Console for reporting.
Google drops product rich snippets from airline pricing websites
Google confirmed they removed the ability for some airline sites, such as Trip Advisor and Expedia, to show product rich snippets in the search results.
SearchCap: Bing Apps Update, Google Travel Search & JSON-LD Rich Snippets
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Attributing Retail Store Transactions To Online Clicks At Keyword LevelFeb 4, 2016 by Thomas Stern Columnist Thomas Stern offers a sneak peek of results and winning tactics from the beta of […]
Google Adds JSON-LD Support For Structured Data Markup
Now you can use JSON-LD for your structured data markup for products and/or reviews rich snippets in Google. Also make sure to validate your markup, as Google is now enforcing requirements.
Google Tests Markup For Managing Local Business Data For Knowledge Panel
Check out the new schema to markup your local business data so Google can update their local business information - it is currently being tested by Google.
Google Place Actions Rich Snippet Markup Documentation Posted & Then Removed From Developer Portal
Google's book an appointment, place an order or make a reservation rich snippet markup was available on Friday but then removed over the weekend.
Google Launches Live Label In Carousel For Live Blog Publishers
Google officially launched new live blog schema for publishers to communicate when they are "live blogging" events and topics.
SearchCap: Google Knowledge Graph, Schema Markup & Local SEO
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: Google Adds Site URL In Knowledge Graph Box Sep 25, 2015 by Barry Schwartz Google has added a hyperlink to the brand’s web site in the knowledge graph box. A Guide […]
Google May Add Structured Markup & Data To Ranking Algorithm
Google hints it may decide to use structured data in its ranking algorithm some day, though the company has previously denied it.
Swapped Out: Losing A Google Featured Snippet [Case Study]
When a client loses its featured snippet, columnist Glenn Gabe does some competitive analysis to try to determine why. His findings may shed light on what it takes to get a featured snippet in Google search results.
Graphiq Search: FindTheBest Becomes Knowledge Graph Engine
The world’s most extensive “knowledge graph” may not be at Google. Vertical search site FindTheBest (FTB) has rebranded and relaunched as Graphiq, a data visualization or knowledge graph search engine. Using a huge volume of data sources, automation and human editorial oversight, the company says that it has created “the world’s deepest and most interconnected Knowledge Graph, featuring 1,000 collections, 1 […]
SearchCap: Google Carousel Expands, Yahoo Java Deal & Markup Spam
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Yahoo Signs Deal With Oracle To Attract New Users Via Java Installs Yahoo hopes to repeat the success of last year’s Mozilla Firefox partnership, which grew its search share in the […]
SearchCap: New SEO Periodic Table, Bill Tancer Interview & More
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: The Periodic Table Of SEO Success Factors: 2015 Edition Now Released Three new elements join the table: Vertical Search, Direct Answers & HTTPS. Mobile & Structured Data among factors that get […]
SearchCap: Google Maps Offline, App Indexing & Structured Data
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Maps Breakthrough: Search And Navigation Without A Connection Google continues to add features and capabilities that keep its maps that much ahead of the competition. Coming out of I/O yesterday […]
Google Replaces A Site’s URL In Search Results & Uses Its Site Name & Breadcrumb Path
After years of testing, Google has replaced the URL with the site name and breadcrumb trail in the mobile search snippets.
SearchCap: Google Maps App Revised, Social Links In Knowledge Graph, Google Structured Data Updated
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Events Knowledge Graph Adds Ticket Links, Delegated Events, Comedian Events & Venue Events Google makes four updates to the events knowledge graph after launching the markup back in March 2014. […]
Google Events Knowledge Graph Adds Ticket Links, Delegated Events, Comedian Events & Venue Events
Google makes four updates to the events knowledge graph after launching the markup back in March 2014.