Glenn Gabe, president of G-Squared Interactive, is a digital marketing veteran with over 20 years of experience. Glenn currently helps clients maximize their online marketing efforts via Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Advertising, Social Media Marketing, and Web Analytics. During the past 20 years, Glenn has assisted clients across a wide range of industries including consumer packaged goods (CPG), e-commerce retailers, startups, pharmaceuticals, healthcare, military, education, non-profits, online auctions, real estate, and publishing.
You've crawled your client's site, identified the SEO issues and fixed those issues in staging. Great job! But columnist Glenn Gabe shares why...
Is mistakenly published content impacting your site's SEO performance? Columnist Glenn Gabe shares a case study detailing how to fix this issue --...
Site owners really don’t know the full story about who, or what, is crawling their sites until they analyze their server logs. Columnist Glenn Gabe...
Columnist Glenn Gabe shares various ways of filtering crawl data to obtain actionable...
Back in August 2016, Google warned that it would be releasing an algorithm to crack down on interstitials on mobile pages. Now that the update has...
Columnist Glenn Gabe demonstrates why discovering how Googlebot sees your desktop and mobile content is essential to any good SEO...
Google's index has been shifting toward 'mobile-first,' making mobile pages the default pages for ranking purposes. Columnist Glenn Gabe uses a case...
In the second installment of his two-part series on Google's quality updates (aka Phantom updates), columnist Glenn Gabe explains the connection...
What are Google's quality updates (aka Phantom updates), and how can you recover? In part one of a two-part series on Phantom, columnist Glenn Gabe...
Google Search Console provides a wealth of data on landing pages, but unfortunately, that data is limited. Columnist Glenn Gabe shares his method for...
Troubleshooting SEO issues on a site or performing a technical SEO audit? If so, columnist Glenn Gabe recommends some powerful but little-known...
Moving your site to a new domain can be fraught with SEO issues, even without a redesign or CMS migration. Columnist Glenn Gabe has some insights on...
In the midst of a malware emergency or want to ensure you never have to deal with one? Columnist Glenn Gabe provides recommendations based on his...
You can uncover many potential SEO problems with a thorough crawl of the staging environment, but what if it's not readily accessible? Columnist...
Columnist Glenn Gabe shares his troubleshooting process for identifying issues with robots.txt that led to a long, slow drop in traffic over...
When working with a new client who's experienced a significant traffic loss, it's easy to jump right into an audit. But columnist Glenn Gabe believes...
Looking to discover which keywords are driving organic traffic to specific pages on your website? Columnist Glenn Gabe shows how to do just that with...
When a client loses its featured snippet, columnist Glenn Gabe does some competitive analysis to try to determine why. His findings may shed light on...
If you're a large publisher, you may be wondering if -- and how -- featured snippets are affecting your organic search traffic. Columnist Glenn Gabe...
We SEOs can sometimes get a bit overzealous when disavowing links. Columnist Glenn Gabe outlines his process for carefully reviewing your disavow...
