• azobr574

    More does not always mean better!  I am worried about duplicate/incorrect listings for my company since the data is being pulled from multiple sources.

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  • Bryan Cruikshank

    SO what is the primary takeaway here for businesses to ensure their data is accurate in the new maps?  My understanding was that Yelp was going to be the primary source for business info and reviews, with the directory aggregators filling in the gaps for those not on Yelp.

  • Bryan Cruikshank

    SO what is the primary takeaway here for businesses to ensure their data is accurate in the new maps?  My understanding was that Yelp was going to be the primary source for business info and reviews, with the directory aggregators filling in the gaps for those not on Yelp.

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    Google listings are very inaccurate and frustrating

  • Brandan Mickelson

    It would be nice to know if business owners will be able to manage the listings and how!

  • Dan Stiehr

    I’d guess they’ll follow their Siri model, which is to rely on data aggregators for the business listings (NAP – name, address, phone) data and Yelp for reviews. 

  • Dan Stiehr

    Submitting a data feed directly to Localeze or Acxiom, or one of the agencies that submit to multiple data aggs would be the best way to go. 

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  • Matt McGee

    Yelp is being used as a review source, as I understand it. They don’t have anywhere near the international coverage on business listings.

    The takeaway is to look at where Apple is getting business listing information and proceed accordingly with making sure your listing is complete and accurate.

    HTH.

  • http://www.nickgilbert.com Nick Gilbert

    Whoever wrote this has clearly not tried Apple Maps yet. The data is simply horrendous and has just a tiny fraction of the listings which are on Google Maps. As well has missing most major supermarkets and other shop chains, the data for smaller chains is actually wrong. It’s a shame they’ve fallen out with Google because Google still has by far the best data for businesses and places. 

  • Matt McGee

    Well, I wrote this, and no, I haven’t tried Apple Maps. To my knowledge, no one outside of Apple has tried it yet since it won’t be available until later this year when iOS6 is released.

  • el_hawk

    Sadly, Nick’s right, at least for me here in the UK. The lack of data is frankly embarrassing — Maps is unusable at the moment. Even some of the geographical data is wrong: towns with completely wrong names, my city’s centre being placed in the middle of a lake to the northwest…

    I really, really hope that they know exactly how beta their data is (and not just the application), and that this will be a lot better by the ship date.