Paul J. Bruemmer, managing partner of PB Communications, has 16 years experience in search engine marketing strategy and tactics.

Bruemmer advises executive management and interactive/traditional agencies on Automated Local SEO, Digital Storefront Software, and Semantic SEO Technology. As founder of PB Communications LLC, Bruemmer has helped enterprise-level organizations develop Semantic SEO strategy and tactics using structured markup, product feed optimization, Schema microdata and RDFa markup.

A search columnist, conference speaker and SEMPO author, Bruemmer is an advocate of SEO Best Practices and Semantic SEO Technology to improve the user experience as well as client visibility. You can follow him on Twitter @PaulBruemmer.

• Optimizing Your Digital Assets To Boost Rankings & Branding
• The Keyword Discovery Process For Enterprise Sites
• Top 10 Tool Features For Successful Enterprise SEO
• Why Local Retailers Should Be Using Open Graph Markup
• Which Top SEO Tactics Will You Focus On In 2013?
• How Web Retailers Can Profit With Semantic SEO
• Closing The Loop From Mobile Search To Mobile Payment Systems
• What Retailers Need To Know About The Local-Mobile Marketing Landscape
• What Brick & Mortar Stores Can Do About Showrooming
• Don’t Just Pin Images, Optimize For Pinterest Search With Purpose
• Google Becomes Answer Engine With Semantic Technology − Great News For Retailers
• 3 Search Opportunities Retailers Can’t Afford To Miss
• How To Get A 10x Lift In Monthly Unique Visitors
• Increase Retail Sales From Mobile Devices In 2012
• How To Get A 30% Increase In CTR With Structured Markup
• Social-Local-Mobile Tactics Drive Retail Success
• Two Ways To Drive More Holiday Traffic & Conversions
• How To Boost In-Store Traffic & Sales By Optimizing Your Digital Storefront For Local SEO
• How Retailers Can Improve Product Visibility Using Structured Markup
• Two Ways To Justify SEO In Uncertain Times
• Enhance In-House Search Thru Offline Media
• Total Search Marketing, Part 2
• Total Search Marketing, Part 1
• Managing In-House SEO For 17,000 Domains
• Developing In-House SEO Functionality
• 5 Steps To Develop In-House SEO Functionality
• Linking Prowess For In-House Teams
• Lessons Learned As An In-House SEO Consultant
• Is The Time Ripe For Search Marketing Standards?
• Why You Should Reveal SEO Secrets To Clients
• Making the Most Of In-House SEO Project Delays
• Training: The In-House SEO/SEM Marketer’s Trump Card
• Training: Heart & Soul Of In-House SEO/SEM
• The Pros And Cons Of Mobile Marketing
• Launching Organic Analytics & Buzz Monitoring In-House
• Needs Assessment: Key 1st Step For Successful Search Marketing
• How To Structure An In-House SEO Team