Google Is 10 Years Old? Finding The Real Google Birthday
The AFP has clearly been waiting for September 15, so it could trot out
today’s “Google is 10 years old” story. But the company itself doesn’t count
tomorrow as its 10th birthday. In fact, knowing exactly when Google’s birthday
is depends on your point of view. Some milestones to consider below, which make
Google as old as 12 and as young as 9. Plus, more special Google birthday logos.
NOTE: See Google 10th Birthday Site: Interactive Timeline, Project 10×100 To Improve The World & Share Your Google Stories for news of the official Google 10th birthday site launched since this was written.
Google The 12 Year Old
This is when
Google cofounders Larry Page and Sergey Brin started working on BackRub, what
later become Google. Use this month, and Google is 12 years old.
Google The 10 Year Old
Sept. 15, 1997
This is when, as the AFP reports, Google registered google.com.
Google The 9 Year Old
Sept. 7, 1998
This is when Google may have officially incorporated.
Google The 9 Year Old
Sept. 27, 1998 (Current Official Date)
Back in 2005, Google declared that Sept. 27 was its birthday. But
wait — what happened with that Sept. 7 date? Well, in 2005, Yahoo came along
and freaked Google out by announcing an index that was larger than Google’s. It
had been ages since anyone did that. Quite a debate ensued, and I did a long
write-up about it then.
Things got resolved by Google doing some PR. They
announced that for their “birthday,” they’d gotten bigger — but were also
dropping the count of pages from the home page, which helped (thankfully) defuse
the size wars that often meant nothing about search quality.
It’s Their Party, They’ll Party When They Want To!
Google opened its doors in September 1998. The exact date when we celebrate
our birthday has moved around over the years, depending on when people feel
like having cake. For more on Google’s history: http://www.google.com/corporate/history.html
Previously, it had said:
Google’s official birthday is September 7, 1998. If Google were a person, it
would have started elementary school late last summer (around August 19), and
today it would have just finished the first grade. In other words, we’re just
getting started. To discover more about Google’s history, please visit http://www.google.com/intl/en/corporate/history.html.
To learn about our mission, please see http://www.google.com/intl/en/corporate/index.html
Google Birthday Logos
How about those special birthday
logos? Google’s been
putting them up consistently since 2002. The first year, it happened on
September 27, then shifted to September 7, then back to September 27 from 2005
onward. I’d expect to see a special ninth birthday logo showing up on the 27th
of this month.
4th Birthday: 2002
September 27th, 2002.
5th Birthday: 2003
September 7th, 2003.
6th Birthday: 2004
September 7th, 2004.
7th Birthday: 2005
September 27th, 2005.
8th Birthday: 2006
September 27th, 2006.
Postscript: Google Birthday Logo: Nine Years Old covers how, as predicted, Google put up a special nine years old logo. Here it is:
(Some images used under license from Shutterstock.com.)
The latest analyses, insights and strategies that inspire CMOs and marketers everywhere.