• http://google.com Agam Panwar

    Thanks for the sum-up Danny! Among all the changes that happened, I liked the “stop crowding me” one – it was actually needed.

    - Agam

  • http://wefollow.com/jreshu reshu jain

    Thanks for sharing such a important topic :) i visit this blog once in a week. you guys are really awesome and provide very informative post..:)

  • http://stiltsville.wordpress.com Mike Poller

    All “scraper” sites may not be created equal…
    The Museum of Modern Art does not create any new “content,” it just curates. The Google search engine itself does not create any new content, it just curates, on-the-fly and in real time. Curating has value.
    If I take all the press releases from all the book publishers, for example, and present them in one place, I am creating value by organizing information in time and place. But I did not create one new word of content. Google needs to examine this “scraper” algorithm and try to teach it to give some value to curation.

  • http://www.digitalagencyexpert.com D.A.E.

    We’ve already received an email from SEDO the largest houser of such domains (we believe) saying exactly what you’ve spec’d above…

    This a big positive leap for search and UX.

  • http://www.livingfithealthyandhappy.com P.I.

    Is there word on precisely when they’ll begin targeting scraper sites? I have several of them trolling my site, most come from the Russia, and the Philippines but lately I’ve been receiving suspicious visits from Luxembourg. It’s unfortunate that law enforcement can’t do more to take out scrapers but since many of them operate out of foreign countries and therefore out of the jurisdiction of US law enforcement, it falls to webmasters and the search engines e.g. Google, yahoo, Bing, etc. to flush them out.

  • Matthew Capala

    My first take is that I was quite surprised to learn about the “New ‘parked domain’ classifier,” which allows Google to detect parked domains more easily, making them less likely to show up in the SERP. Since when parked domains ever showed up in Google results? Have you ever seen one when you searched in Google?

    Parked Domains, to me, is a direct navigation game where you target people who misspelled domain names or use domain as a search medium (I guess some folks still search that way). Although on the decline, I have seen some folks making a nice chunk of change through parked domains.

    That said, if you have parked domains that you are monetizing through direct navigation, this algo change would not affect you much because, chances are, you were not listed in search engines on major keywords anyway. My only concern is that when Google associates a domain to a cash parking site, your domain can get devalued and it would take extra time and effort later when you want to use that domain to build a legit site.

    The algo change that impacts a lot of businesses is “Fresher and more complete blog search results.” This is good news for all blog owners, including me. On this note, if you have a website and you are serious about promoting it, you should have at least the website, a blog, and an integrated Twitter account (if you have a lot of time and money you should also explore other social media channels). What this update does is that Blog content now has a faster and deeper indexing system, making your blog even more valuable and likely to rank highly on Google.

    Other changes titled “More comprehensive indexing” or “Image result freshness” represent just couple improvements to Google’s search technology and, unless you are an SEO consultant, you should not dwell too much on.

    Now, very important one: “Original content.” Google has added new algo signals to help make better predictions about which of two similar web pages is the original one. Those in the content game should fear what it may do to Google SERP (especially after Google Panda), but if you write your own content (like me) you should not be worried. There are tons of websites out there that feed content from other sources and Google may devalue their ranks because of the lack of originality. To me, it is only fair that the author / content creator should get the credit from Google. Is it not?

    I think it is fair that Google is giving transparency to its algo changes. There is a whole industry built around Google’s search results (and I am in it!!!) so I welcome such announcements from Google. Those who remember how previous Google algo changes (recently Panda) rocked couple brands would agree. Listen, the Internet is all about level playing field where a small guy with great ideas and content can compete against Fortune 500 for eyeballs, so as long as Google is fair and rewards content originality, we should all sleep well.

  • http://www.bradchism.com BradChism

    Matthew I have seen them all the time, a business directory could even be a parked page depending on what you look at, or google will look at depending on a landing page. A Facebook page could also be considered a landing page depending how you look it as well. Since I am in the web business finding clients that don’t have a website is still very common.

    But I am very happy Google is taking this situation in consideration. Will make it a lot easier to sort through the web and show the value of hiring someone that is more of a specialist or expert instead of a kid off the street thinking a Facebook page is all you need.

  • http://www.topdomaindeal.com TDD

    Regarding Google’s algorithm change, it wasn’t a big deal. It allows them to simply find parked domains easier. They’ve been delisting parked pages for quite some time now and parking has been on the decline for years, so there’s no news there – they’ll just be hitting more of them now. Parked pages haven’t been able to secure major rankings for 3+ years now except for extremely rare cases. In that time, no one familiar with domains and parking has been expecting to buy domains, park them, get search traffic and become rich – anyone who has didn’t do their homework first.