• Jonas Aagreen

    Great article series, but the Fig. 3 image, links to a wrong post about adwords, not sure where you intented to link. again great article.

  • http://twitter.com/Amenzone amenZONE

    Love the pyramid idea! This was very helpful!

  • http://twitter.com/tedives Ted Ives

    Thanks Jonas, good catch. Repointed the link to point at this series which makes more sense – Ted

  • or zilberman

    Looks like a great series, can’t wait to read the rest.

    I loved the pyramid idea a it shows some of the content marketing and pr strategy that I had thought about and working to make and improve myself.

    At this time when pr, blobs and citations have a really big impact I really think those content skills are necessary.

    Also from my experience those are citations and links that will generate genuine traffic for you so they are extra valuable

  • http://www.facebook.com/casey.hart.319 Casey Hart

    Interesting, and the process you spell out makes it seem easier that I would have thought (give me a recipe and I can follow it). The hurdle for me would be finding a journalist who is interested an industry related to mine

  • KevinRaposo

    Wow Ted, what an amazing article! Love the “filetype:xls” tip, never thought of doing that. Just tried it out and got an amazing spreadsheet of media contacts that I was desperately searching for! Thanks, great read!

  • http://twitter.com/galtmilemedia galtmilemedia

    I use Easy Media List to get my media contacts. It’s an affordable way to build your media contact list. http://www.easymedialist.com/usa/index.html