SearchCap: The Day In Search, February 17, 2012
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google Panda Update Costs Demand Media $6.4 Million In 4th Quarter? Demand Media posts $6.4-million loss in fourth quarter from the Los Angeles Times reports that Google’s Panda algorithm is mostly […]
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
- Google Panda Update Costs Demand Media $6.4 Million In 4th Quarter?
Demand Media posts $6.4-million loss in fourth quarter from the Los Angeles Times reports that Google’s Panda algorithm is mostly to blame for Demand Media’s $6.4 million loss in the fourth quarter of 2011. Demand Media released their earnings report last night, showing revenues up 15% year over year, but profits down from a positive […]
- Dilbert: Hiring A Weasel To Do SEO & Corrupt The Industry
The Dilbert cartoon above doesn’t speak well of the search engine optimization position. The cartoon ties people who do SEO as weasels and those that hire SEOs as an accomplice, someone who actively participates in the commission of a crime. It goes on to say the SEO will go ahead and “game the system” and […]
- Preview Live Search Engine Results Pages With The LiveSerp Toolbar
Every search practitioner, either paid and organic, has at some point received the same questioning phone call or email from their client or boss: “I’m was searching on Google for our natural listing (or paid ad) and I don’t see it.” Most of the time, this is due to the search engines personalizing their results for […]
- Spreading SEO Awareness & Knowledge
Taking that first step to genuine SEO awareness can be difficult for SEO professionals as well as information architects and usability professionals. How can we make crossing that bridge easier?
- Search In Pics: Android Skiing, Fake Google Shops, Google Kippah & Lego Googlers
In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Android Skiing: Source: Google+ Fake Google Shop: Source: ffffound.com Google Kippah: Source: Flickr Google Lego People: […]
- Cookiegate Another Privacy Black Eye For Google
Call it “Cookiegate” — or “Safarigate” perhaps. Late last night we got the Wall Street Journal’s piece: “Google’s iPhone Tracking: Web Giant, Others Bypassed Apple Browser Settings for Guarding Privacy.” Danny covered the article and its claims extensively at Marketing Land. This morning there’s an expanding debate about whether the WSJ mischaracterized Google’s behavior unfairly […]
Recent Headlines From MarTech, Our Sister Site Dedicated To Internet Marketing:
- Marketing Biz: Yahoo CEO Trashes Product Team, Can AOL Patch Patch?, New Searchmetrics Backlink Analysis Tool
- No Surprise: Congress, Consumer & Privacy Groups Want Google To Explain Safari Privacy Snafu
- 5 Tips To Help SEO Based Affiliates Evaluate A Niche
- No, FairSearch’s Anti-Google Ad In Politico Wasn’t Pulled As “Inaccurate” (Even Though It Was Inaccurate)
- Adding Credentials To Your Google+ Page: A Look At Verification & Direct Connect
- Google Didn’t “Track” iPhones, But It Did Bypass Safari’s Privacy Settings
- Twitter, American Express Bring Self-Serve Ads To 10,000 Small Businesses
Search News From Around The Web:
Business Issues
- China’s Baidu looks to mobile search for growth, Reuters
- Google may be officially launching Rater Hub and pay you to rate search results, fusible.com
- Google’s Bid to Be Everything to Everyone, BusinessWeek
Link Building
Local, Maps & Mobile
Other Items
Searching
- Unified Search and Address Bar In Safari, usabilitypost.com
- Yahoo! Search Data Predicts ‘War Horse’ to Win Best Picture Academy Award, Yahoo Search Blog
SEM Industry
- National Car Rental "Go Like A Pro" Campaign Features An SEO, Search Engine Roundtable
- Video: SEO Geek Arguments, iAds vs Google AdMob & SEO Topics, Search Engine Roundtable
SEO & SEM
- 5 Edgy Paid Search Techniques… and New Ad Units Coming in 2012, blog.traffick.com
- Does Removing An XML Sitemap Hurt Your Google Rankings?, Search Engine Roundtable
- Google Not Indexing New Content On Blogger Custom Domains?, Search Engine Roundtable
- Google’s Search Plus Your World – Getting Over The Shock, State of Search
- Location: A Ranking Factor in Organic SERPs, SEOmoz
- No Shortcuts in Google Places and Local SEO, Local Search Blog
- Roles & Responsibilities of a Web Marketing Team – Whiteboard Friday, SEOmoz
- Submitting your content directly to Bing, Bing Webmaster Center blog
- The 5 Essential Outsourcing Tools, Search Engine People
Social Media
- Pinwheel! In Private Beta, Caterina.net
- Analyst: Facebook Will Make $1.2 Billion Annually From Mobile Ads, TechCrunch
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