SearchCap: The Day In Search, February 17, 2012

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

From Search Engine Land:

  • Google Panda Update Costs Demand Media $6.4 Million In 4th Quarter?

    Demand Media posts $6.4-million loss in fourth quarter from the Los Angeles Times reports that Google’s Panda algorithm is mostly to blame for Demand Media’s $6.4 million loss in the fourth quarter of 2011. Demand Media released their earnings report last night, showing revenues up 15% year over year, but profits down from a positive [...]

  • Dilbert: Hiring A Weasel To Do SEO & Corrupt The Industry

    The Dilbert cartoon above doesn’t speak well of the search engine optimization position. The cartoon ties people who do SEO as weasels and those that hire SEOs as an accomplice, someone who actively participates in the commission of a crime. It goes on to say the SEO will go ahead and “game the system” and [...]

  • Preview Live Search Engine Results Pages With The LiveSerp Toolbar

    Every search practitioner, either paid and organic, has at some point received the same questioning phone call or email from their client or boss: “I’m was searching on Google for our natural listing (or paid ad) and I don’t see it.” Most of the time, this is due to the search engines personalizing their results for [...]

  • Spreading SEO Awareness & Knowledge

    Taking that first step to genuine SEO awareness can be difficult for SEO professionals as well as information architects and usability professionals. How can we make crossing that bridge easier?

  • Search In Pics: Android Skiing, Fake Google Shops, Google Kippah & Lego Googlers

    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Android Skiing: Source: Google+ Fake Google Shop: Source: ffffound.com Google Kippah: Source: Flickr Google Lego People: [...]

  • Cookiegate Another Privacy Black Eye For Google

    Call it “Cookiegate” — or “Safarigate” perhaps. Late last night we got the Wall Street Journal’s piece: “Google’s iPhone Tracking: Web Giant, Others Bypassed Apple Browser Settings for Guarding Privacy.” Danny covered the article and its claims extensively at Marketing Land. This morning there’s an expanding debate about whether the WSJ mischaracterized Google’s behavior unfairly [...]

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About The Author: is Editor-In-Chief of Search Engine Land. His news career includes time spent in TV, radio, and print journalism. His web career continues to include a small number of SEO and social media consulting clients, as well as regular speaking engagements at marketing events around the U.S. He recently launched a site dedicated to Google Glass called Glass Almanac and also blogs at Small Business Search Marketing. Matt can be found on Twitter at @MattMcGee and/or on Google Plus. You can read Matt's disclosures on his personal blog.

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