The future of paid search buying
Columnist Andrew Ruegger believes that when it comes to what the future holds for paid search, programmatic could be key.
Andrew Ruegger is Senior Partner, Head of Data Science at GroupM Search & Social - Catalyst. He is a digital veteran with over 7 years of experience in advertising. He currently is responsible for running the data and insights practice for search and social marketing.
Columnist Andrew Ruegger believes that when it comes to what the future holds for paid search, programmatic could be key.
Andrew Ruegger | Nov 22, 2016 at 4:00 pm ET