Microsoft partners with Shopify to help retailers expand their reach
Microsoft's updated their Microsoft Channel app with new features to help retailers and e-commerce businesses comes right in time for the holiday shopping season.
Carolyn Lyden served as the Director of Search Content for Search Engine Land and SMX. With expertise in SEO, content marketing, local search, and analytics, she focuses on making marketers' jobs easier with important news and educational content.
Microsoft's updated their Microsoft Channel app with new features to help retailers and e-commerce businesses comes right in time for the holiday shopping season.
Carolyn Lyden | Oct 21, 2021 at 7:00 am ETThis year the Search Engine Land judging team along with previous winner Areej AbuAli chose an organization and an individual who exemplify the advancement of diversity and inclusion in search marketing.
Carolyn Lyden | Oct 19, 2021 at 2:24 pm ETNot only have these marketers exceeded expectations in every way, but they've focused on giving back to their companies, departments, and communities.
Carolyn Lyden | Oct 19, 2021 at 12:54 pm ETThe pandemic forced agencies, in-house marketing teams, and individual marketers to get creative, think on their toes, and often make a little go a long way.
Carolyn Lyden | Oct 19, 2021 at 12:54 pm ETPlus, we’re all hackers now!
Carolyn Lyden | Oct 18, 2021 at 10:00 am ETPlus, how to build a marketing team that works
Carolyn Lyden | Oct 15, 2021 at 10:00 am ETAdvertisers may see more mobile impressions and a lower CTR on Search, Shopping, and Local Ads.
Carolyn Lyden | Oct 15, 2021 at 9:50 am ETNew features include new cross-Microsoft integrations and data improvements for reporting.
Carolyn Lyden | Oct 11, 2021 at 9:27 am ETPlus, October 8 is the Diversity Award nomination deadline
Carolyn Lyden | Oct 6, 2021 at 10:00 am ETPlus, do you know the latest podcast lingo?
Carolyn Lyden | Oct 5, 2021 at 10:00 am ETGotta, gotta be down because I want it all
Carolyn Lyden | Oct 4, 2021 at 10:00 am ETPlus, new reporting in Google Ads and new Yelp attributes
Carolyn Lyden | Oct 1, 2021 at 10:00 am ETPlus, Microsoft’s new credit card ads
Carolyn Lyden | Sep 29, 2021 at 10:00 am ETThe new guide from Google gives e-commerce SEOs documentation they can take to clients and stakeholders to get their recommendations implemented.
Carolyn Lyden | Sep 28, 2021 at 11:24 am ETPlus, the latest jobs in search marketing
Carolyn Lyden | Sep 27, 2021 at 10:00 am ETIn the wake of losing data to FLoC, Google's new DDA solution seems to offer more attribution options even for smaller accounts
Carolyn Lyden | Sep 27, 2021 at 9:16 am ETWhile some SMBs may be suffering from the iOS change, these moves may be useful to help expand their social advertising.
Carolyn Lyden | Sep 24, 2021 at 10:19 am ETPlus, set your inclusion attributes in Microsoft Advertising
Carolyn Lyden | Sep 24, 2021 at 10:00 am ETExecuting Marketing with Purpose in your advertising is an important way for marketers to overcome barriers in the moments that matter, and to connect with people
Carolyn Lyden | Sep 23, 2021 at 7:00 am ETThe advertiser page gives PPC experts the opportunity to show the integrity of their advertising to users but also leaves a trail of previous advertisements.
Carolyn Lyden | Sep 22, 2021 at 12:05 pm ET