Bing Ads Expands Mobile Sitelinks Coverage In US, Will Roll Out To EU Markets

By Ginny Marvin

Published: February 13, 2014 at 12:47 pm

Bing Ads announced today that it will complete the roll out of sitelink extensions on mobile devices in the US in coming weeks.

In a post on the Bing Ads blog, Microsoft’s Eliot Li said they currently have enabled over 60 percent of the mobile traffic on the Yahoo Bing Network (YBN) to run sitelinks in the US.

Sitelinks for Mobile will launch in several EU markets, including the UK, France, and Germany, says Li.

Additionally, Li says Bing Ads has doubled the number of mobile clicks by growing its network over the past year.

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About the author

Ginny Marvin

Ginny Marvin was Third Door Media’s former Editor-in-Chief (October 2018 to December 2020), running the day-to-day editorial operations across all publications and overseeing paid media coverage. Ginny Marvin wrote about paid digital advertising and analytics news and trends for Search Engine Land, MarTech and MarTech Today. With more than 15 years of marketing experience, Ginny has held both in-house and agency management positions. She can be found on Twitter as @ginnymarvin.