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Foursquare Puts The Kibosh On Friend-Tip Spamming

foursquare_logoIn an apparent effort to cut down on spam, Foursquare has started limiting the number of friends and friend requests that a user can have.

The About Foursquare blog explains that some companies have friended tens of thousands of Foursquare users so that, when those users check-in somewhere, the companies’ tips appear more often. In other words, a lot of tips and a lot of friends checking in equals a lot of Foursquare exposure.

But that won’t be as easy to do going forward. A Foursquare spokesperson confirmed the friend limit to About Foursquare, but what the limit is remains a mystery. The company spokesperson only said, “We’re still figuring out what the appropriate limits are and will continue to adjust the numbers based on usage and user feedback.”

Companies that have already built up a huge friend base can continue taking advantage of the tip system, though. It doesn’t appear that Foursquare is automatically culling any user’s friend list.

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Contributing authors are chosen for their expertise and work under the oversight of the editorial staff. Search Engine Land is owned by Semrush. The contributor was not asked to mention Semrush; the opinions expressed are their own.

About the author

Matt McGee
Matt McGee joined Third Door Media as a writer/reporter/editor in September 2008. He served as Editor-In-Chief from January 2013 until his departure in July 2017. He can be found on Twitter at @MattMcGee.