Google AdWords Glitch Stops Partial Ad Serving

By Barry Schwartz

Published: June 30, 2010 at 9:12 am

The Google AdWords Blog wrote that yesterday at about 4:30pm to 7:30pm (EST), there was an AdWords ad serving bug that prevented ads from being displayed.

Google said the ads were not showing on Google.com and Search Partner sites at around 4:40pm. Google posted the issue at 6:30pm and updated the post about an hour later saying the issue has been fully resolved.

So it appears that the ad serving issue lasted for about 3 hours or so.

Google apologized and said:

Again, we apologize for any inconvenience this may have caused. Our engineers are working to ensure that this type of issue doesn’t occur again.

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About the author

Barry Schwartz

Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.

In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.

Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.