Google makes it easier to remove images of kids from the search results

Google is now letting anyone under the age of 18, or their parent or guardian, to request the removal of their images from the Google Search results. The removal request can lead to the image no longer appearing in the Google Images tab or as thumbnails in any feature in Google Search, the company said.

Reputation management. This may make the process of removing images from Google Search easier and online reputation management companies may benefit from this. Having more and faster methods to remove content from Google Search is likely welcomed by SEO firms, especially those that focus on reputation management.

How it works. Here are the steps to remove these images, assuming you are under 18 and there’s an image of yourself that you want removed from Google results. Now, you or your parent/guardian or authorized representative (maybe an online reputation management firm) can follow these steps.

1. Visit the help page for this new policy to understand the information you’ll need to provide when using the request form.
2. Start your removal request using the form at this support link. 
3. Fill out the form to report the imagery that is appearing in results. In the form, include information like: 
   1. Image URLs of any images that you want removed
   2. URLs of any search results pages that contain the images
   3. Search query terms that surface the images.
4. After you submit the request, our teams will review it and reach out for any additional information we might need to verify it meets the requirements for removal. And we’ll notify you once we’ve taken down the image, if it meets the requirements.

Why we care. Sometimes teenagers and kids do mindless and dumb things with their phones. Having these controls in place can help undo some of the harm. On a more professional level, this may give more tools for online reputation management firms to deal with some content removal within Google Search.

About The Author

Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.