Google Posts adds ‘call now’ button
The new option within Google My Business lets you include your phone number as a call to action.
Barry Schwartz on July 12, 2018 at 3:20 pm | Reading time: 1 minute
Google My Business has added the ability for businesses to add a “call now” button to their Google Posts. Before, the call-to-action options on the Google Posts for the “What’s New” box included “book,” “order online,” “buy,” “learn more,” “sign up” and “get offer.” Now Google has a new option that lists the business’s phone number.
Here is a screen shot:
When I tested the “call now” button, it put in my business’s toll-free 800 phone number. I did not have the ability to change it to a different number.
Joy Hawkins, who first spotted this, shared a GIF of how the button looks in the search results:
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Barry Schwartz is a technologist and a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.
In 2019, Barry was awarded the Outstanding Community Services Award from Search Engine Land, in 2018 he was awarded the US Search Awards the "US Search Personality Of The Year," you can learn more over here and in 2023 he was listed as a top 50 most influential PPCer by Marketing O'Clock.
Barry can be followed on X here and you can learn more about Barry Schwartz over here or on his personal site.