Google Posts adds ‘call now’ button

The new option within Google My Business lets you include your phone number as a call to action.

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Google My Business has added the ability for businesses to add a “call now” button to their Google Posts. Before, the call-to-action options on the Google Posts for the “What’s New” box included “book,” “order online,” “buy,” “learn more,” “sign up” and “get offer.” Now Google has a new option that lists the business’s phone number.

Here is a screen shot:

Google Posts Call Now1

When I tested the “call now” button, it put in my business’s toll-free 800 phone number. I did not have the ability to change it to a different number.

Joy Hawkins, who first spotted this, shared a GIF of how the button looks in the search results:

Call Now Button


About the author

Barry Schwartz
Staff
Barry Schwartz is a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on Twitter here.

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