No, the Google My Business description does not impact ranking
After a lot of testing by many since the help center update, we can safely say the description has no impact in the...
Joy is the owner of the Local Search Forum and Sterling Sky in Canada. She is also the author of The Expert’s Guide to Local SEO, which is an advanced training manual for people wanting a detailed look at what it takes to succeed in the Local SEO space. She has been working in the industry since 2006. She is a faculty member at LocalU and enjoys speaking regularly at marketing conferences such as SMX, LocalU, Pubcon and State of Search. You can find her on Twitter or volunteering as a Product Expert on the Google My Business Forum.
After a lot of testing by many since the help center update, we can safely say the description has no impact in the...
Joy Hawkins shares the top 5 features she’d like Google My Business to update or change this...
The local search updates this month seem to be about relevance and how Google understands search terms for a business. But a lot of new spam is...
Here's how restaurants can opt out of "order online."...
We have not found content used in the Google Post has any impact on ranking so, focus on keywords you're already ranking for to boost...
Google would be better off removing “reviews from the web” because the lack of enforcement with their own guidelines makes it difficult to...
Google’s ranking algorithm has a huge flaw in its local results that lead generating companies have been using for their own...
When messaging is set up in the GMB app, it doesn't work for listings that belong to location groups in the...
Google's new service area business set up cleared addresses. If you're a service business, don’t try to add it back. Here's...
The end of SMS messaging on the GMB dashboard will have a sizable – and negative – impact on marketing agencies and large enterprises. Here's...
Google updates categories often – from name changes to new additions and sometimes a removal – so it's important to pay attention and adjust...
After Google Posts moved to the bottom of the Knowledge Panel in September, many are reevaluating the strategy as...
Business owners and Google product experts could not easily find all the businesses impacted during the recent attack because the profiles selected...
I recently heard a story of a business that got caught with fake reviews on Yelp. They were also an advertiser spending thousands of dollars a month...
If you work in local search, are you regularly checking the Search Query report in Google My Business Insights? Here's why you should...
Was your site affected by the recent core algorithm update? Here's a look at the changes made to local and small business sites after the update. ...
Like a bad penny, there are certain local SEO myths that keep turning up. Contributor Joy Hawkins lists a number of misconceptions and explains why...
Based on her research, contributor Joy Hawkins thinks reviews may play some part in how a local page ranks. Here is a case study that shows her...
Contributor Joy Hawkins provides an overview of how Yelp's review solicitation penalty works and explains why you should not ask for...
Contributor Joy Hawkins hires a pool company and finds that the BBB's site isn't as simple as she previously believed....