Google Search Now Serving Up Cocktail Recipes With Drink Ingredients & Directions

Want to know how to make a Mint Julep? Just ask Google.

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Google cocktail search

Earlier today, Google announced its latest search feature via twitter, letting followers know, “Because it’s always 5 o’clock somewhere: Cocktail recipes now served on Google Search.”

The new cocktail recipe search feature works on both desktop and mobile for a number of cocktails. I searched everything from an Old Fashioned and Cosmopolitan to a Pimm’s Cup and Mint Julep (because, that’s the first drink that comes to mind when you grow up in Louisville, Kentucky).

Using voice search on my phone delivered the following mobile results along with audible drink directions listed in the quick answer box.


The same “how do I make a mint julep” search on desktop included a few ads above the quick answer box, along with knowledge graph results.

Google cocktail recipe search

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About the author

Amy Gesenhues
Amy Gesenhues was a senior editor for Third Door Media, covering the latest news and updates for Search Engine Land, MarTech and MarTech Today. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including MarketingProfs, SoftwareCEO, and Sales and Marketing Management Magazine. Read more of Amy's articles.

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