I’m Feeling Doodly, Playful, Artistic: Google’s “I’m Feeling Lucky” Button Gains New Choices

Google’s famous “I’m Feeling Lucky” button on its home page has been changed to add new options such as “I’m Feeling Playful” or “I’m Feeling Trendy.”

The long-standing “I’m Feeling Lucky” button, when selected (if Google Instant is off), will automatically take someone to the first page that appears in Google’s results for a particular search, hence the “feeling lucky” aspect.

Now the button, for some users, is sporting these new options:

• I’m Feeling Doodly: random doodle
• I’m Feeling Playful: random interactive doodle
• I’m Feeling Artistic: random Google Art Project
• I’m Feeling Hungry: search for restaurants
• I’m Feeling Puzzled: random A Google A Day question
• I’m Feeling Trendy: Google Hot Trends
• I’m Feeling Stellar: image search for [orion+nebula]
• I’m Feeling Wonderful: random World Wonder Project

The Google Operating System blog spotted the new feature after seeing a post by Jérôme Flipo on Google+. Here is a video of how it works:

This is not the first time Google has played with the “I’m Feeling Lucky” button. It also used the button to show a New Year’s countdown in 2009, changed it to say “I’m Steering Lucky” as part of an April Fool’s joke in 2012, and made it “Insert Coin” as part of its 2010 Google logo tribute to Pac-Man.

About The Author

Barry Schwartz

Barry Schwartz a Contributing Editor to Search Engine Land and a member of the programming team for SMX events. He owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry's personal blog is named Cartoon Barry and he can be followed on Twitter here.